National event staffing · Since 2005

Staffing that turns foot traffic into qualified leads.

Vetted, trained trade show models and brand ambassadors - booked and fully managed for you in 25+ cities nationwide.

See our talent

Looking for modeling or brand ambassador work? Apply to Join TSM →

TSM trade show model
“I started working events in 1998, and I kept noticing the same thing. A brand would spend a fortune on a booth, then staff it with people who could not start a conversation. That is the gap we built TSM Agency to close in 2005. We put trained people who know how to engage a crowd in front of your audience, and after 2,000 plus events I can tell you that is what exhibitors remember.” Caryn Hanna, Owner of TSM Agency
Trusted by the brands you already know
OmegaMarvelKellogg'sFerrariTimberlandPez
Why brands trust us

Why brands trust TSM Agency

Woman-Owned

A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.

Founded 2005

More than 20 years of trade show and event staffing experience.

2,000+

Events Staffed

More than 2,000 trade shows, conventions, and promotional events staffed across the United States.

2,000+

Talent Network

Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.

5.0

Rated on Google

Rated 5.0 stars on Google Reviews based on verified client feedback.

MPI Member

A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.

$1 Million Insurance Coverage

Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.

25+

City Markets

Local recruitment across 25+ U.S. city markets. Confirm talent availability, relevant venue experience and any travel charges for your booking.

What our staff do

Expert event staffing solutions

From the moment attendees walk up to the second they leave with your brand in mind - our talent turns a busy floor into qualified pipeline.

Local talent, nationwide

Staffing every major U.S. market

Local rosters in the convention cities that matter, and trained booth talent at the shows you exhibit. See all markets or browse every show.

The real math

Sending your own team costs more than you think.

You're paying their salary that week either way. Add up everything else and booking TSM is usually the cheaper way to staff a booth - and the better one.

Sending your own staff

Airfare, airport transfers, hotels and per diem - for every person you send.

A full week of their loaded salary, which you're paying whether they're working the booth or at their desk.

The work they're not getting done back home while they're on the floor.

The hours someone burns booking travel, building the schedule, and managing the team on-site.

And they still aren't event pros - qualifying booth traffic isn't their day job.

Booking TSM
Recommended

A day rate - and because talent is local in 25+ U.S. cities, often no travel at all.

Vetted professionals who staff booths for a living, briefed on your brand before the doors open.

One dedicated account executive scopes the team and runs it on-site.

Your core team stays at their desks doing the work only they can do.

Coverage from open through show close - never an early walk-off.

Same booth. Lower true cost. Sharper people out front.

Join the TSM Talent Network

Bring your people skills to trade shows, promotions, and brand activations. Apply for opportunities as a trade show model, promotional model, or brand ambassador in your market.

Apply as a Model →
What clients say

The floor speaks for itself.

★★★★★

"We will never fly our own employees to work a show again. Professional models were far better at generating leads - well prepared, dressed professionally, and high-energy every day."

Mason Painter
Verified Google review
★★★★★

"The best model staffing agency we have ever worked with - prompt and professional. We only had two days to staff two models, and they had our models the same day."

Patty Collins
Verified Google review
★★★★★

"TSM is our go-to. The models always come prepared and on time, and our booth is always packed."

Zoe Clegg
Verified Google review
★★★★★

"We have never received so many leads as we did this year at the World of Concrete Show… they performed above and beyond our expectations."

Evelyn Vang
Verified Google review
Why TSM is different

AI helps prepare. A human confirms the plan.

TSM combines research tools with an account executive who coordinates your booking. Share your event requirements, review the proposed talent and confirm the briefing, schedule and responsibilities before the assignment.

Compile
Quote
Curate
Brief
Remind
Perform
Review
Review · confirm

Smart Quote

Use the quote form to share your event, venue, dates and staffing needs. Where event details are prefilled or researched, review them against your current instructions. Your account executive uses the confirmed scope to prepare the booking estimate.

Venue & hall Dates & booth size Roles & show intel
Start a Smart Quote →
Human-led

Review your proposed talent

Your account executive presents talent for the roles you need. Review profiles, relevant experience and availability, and discuss any language, presentation or product requirements before selecting your team.

Standard

Published professional standards

Our published talent code of conduct sets expectations for professionalism, punctuality, attire and accurate brand representation. Add the assignment-specific instructions and materials your team needs for the booking.

AI-assisted

The Client-Intelligence Brief

The company brief organizes your brand, products, talking points and audience for the assignment. Published briefs can be shared with booked talent through the portal. Confirm the approved material and preparation requirements with your account executive.

Built with you

Review the briefing together

Review the talking points, product information, dress code and goals with your account executive. Identify which questions staff may answer and which should go to your product or account specialists.

Automated

Confirmations and assignment updates

Keep reporting details and contacts current as the event approaches. Confirm the communication plan for your booking, and notify your account executive promptly if a schedule, location or staffing need changes.

AI + Human

Share feedback after the event

Share feedback on the talent, briefing and coordination with your account executive. Describe what worked and what should change so those details can inform planning for your next assignment.

Compile, quote, curate, brief, remind, perform, review - a booking process built around clear responsibilities and communication.

Good to know

Event staffing FAQs

Two to four weeks is ideal, but we regularly fill last-minute requests. Availability varies by city and show dates - reach out and we'll tell you what's possible.

Yes. We have an established roster of trained talent in 25+ U.S. markets and can often accommodate additional cities on request.

The event, city, dates, the roles you need, and roughly how many staff. The more you share, the faster and more accurate your quote.

Absolutely. Our staff handle greeting, lead retrieval, product demos, and badge scanning - trained on your messaging beforehand.

Trade show models, promotional models, spokesmodels, brand ambassadors, product demonstrators, bilingual staff, and team leads.

We build in backups and a dedicated coordinator manages every booking, so a replacement is arranged fast with zero stress for you.

TSM Agency is a national event staffing agency specializing in trade show, convention, and brand-marketing talent - one of the few event staffing companies that sources every team locally in 25+ markets. Our event staffing services cover trade show models, brand ambassadors, promotional models, product demonstrators, registration staff, and full booth teams for corporate events, conventions, product launches and private events. As a professional event staffing agency, we match a reliable event team to your brand and run it through one account executive.

Most event staffing companies fly talent in or pull from a database. TSM provides locally-sourced staffing solutions matched to your event staffing needs - trade show staffing, convention booth teams, and brand-activation staff who already know your market, briefed on your brand before show day. Whatever your staffing needs, you get the right event staffing for your show, with no travel cost and one point of contact.

No - TSM Agency is a trade show and event-marketing staffing agency, not a catering or hospitality company. We don't provide catering, bartenders, wait staff, kitchen staff, ushers, or gala hospitality staff. We specialize in the talent that drives booth traffic and brand engagement: trade show models, brand ambassadors, promotional models, product demonstrators, and convention booth teams. For bartenders, wait staff or hospitality staffing, a catering agency is the right fit; for event-marketing talent, that's us.

Caryn Hanna, Owner of TSM Agency
Caryn Hanna
Owner
A note from our owner

Let's make your next event unforgettable.

A note from our owner Caryn Hanna

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