Trade show models and event staff for your brand.
TSM Agency is a woman-owned event staffing agency founded in 2005. We provide trade show models, promotional models and brand ambassadors for exhibitors and event teams across 25+ U.S. markets. Your dedicated account executive recommends talent profiles; you choose your team and confirm the booking details.
Looking for modeling or brand ambassador work? Apply to Join TSM →
Meet Caryn Hanna, Owner of TSM Agency
Why brands trust TSM Agency
Woman-Owned
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
Founded 2005
More than 20 years of trade show and event staffing experience.
Events Staffed
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Talent Network
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated on Google
Rated 5.0 stars on Google Reviews based on verified client feedback.
MPI Member
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
$1 Million Insurance Coverage
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
City Markets
Local recruitment across 25+ U.S. city markets. Confirm talent availability, relevant venue experience and any travel charges for your booking.
Expert event staffing solutions
Build your event team around the work you need covered: attendee greetings, product introductions, lead capture and brand activations.
Event Staffing
Registration, guest support and activation teams coordinated through a dedicated account executive. Confirm the duties, preparation and on-site supervision for your event.
Learn more →Trade Show Models
Booth-facing talent for greetings, product introductions and lead qualification. Review experience and briefing needs for your exhibit.
Learn more →Promotional Models
Promotional talent for sampling, activations, launches and tours. Specify the audience, product guidance and engagement duties for your campaign.
Learn more →Brand Ambassadors
Brand representatives for shows, launches and activations. Define approved talking points, product preparation and specialist handoffs.
Learn more →Explore our U.S. staffing markets
Explore staffing options by city and event, then confirm talent availability, required skills and preparation for your dates. See all markets or browse every show.
Compare staffing costs against your event plan.
Compare the roles, paid hours, preparation and travel each option requires. Use your actual costs and the proposed staffing estimate to decide which work your team should cover.
Travel, accommodation and meal costs that apply to the employees attending.
Paid time for preparation, travel and the event. Separate existing salary costs from additional event expenses.
Responsibilities that need coverage while those employees are away.
Time to arrange travel, prepare the briefing, schedule coverage and coordinate on site.
The product expertise your employees bring and the guest-facing duties they will handle.
The quoted rates, paid shifts, booking minimums and any travel charges for the selected talent.
The proposed talent profiles, relevant experience and preparation required for the assignment.
A dedicated account executive coordinates the booking. Confirm whether an on-site team lead is included.
The duties booked talent will cover and the product or account specialists your own team will provide.
Agreed arrival and end times, break coverage, reporting contacts and a plan for staffing changes.
Join the TSM Talent Network
Bring your people skills to trade shows, promotions, and brand activations. Apply for opportunities as a trade show model, promotional model, or brand ambassador in your market.
Apply as a Model →The floor speaks for itself.
AI helps prepare. A human confirms the plan.
TSM combines research tools with an account executive who coordinates your booking. Share your event requirements, review the proposed talent and confirm the briefing, schedule and responsibilities before the assignment.
Smart Quote
Use the quote form to share your event, venue, dates and staffing needs. Where event details are prefilled or researched, review them against your current instructions. Your account executive uses the confirmed scope to prepare the booking estimate.
Review your proposed talent
Your account executive presents talent for the roles you need. Review profiles, relevant experience and availability, and discuss any language, presentation or product requirements before selecting your team.
Published professional standards
Our published talent code of conduct sets expectations for professionalism, punctuality, attire and accurate brand representation. Add the assignment-specific instructions and materials your team needs for the booking.
The Client-Intelligence Brief
The company brief organizes your brand, products, talking points and audience for the assignment. Published briefs can be shared with booked talent through the portal. Confirm the approved material and preparation requirements with your account executive.
Review the briefing together
Review the talking points, product information, dress code and goals with your account executive. Identify which questions staff may answer and which should go to your product or account specialists.
Confirmations and assignment updates
Keep reporting details and contacts current as the event approaches. Confirm the communication plan for your booking, and notify your account executive promptly if a schedule, location or staffing need changes.
Share feedback after the event
Share feedback on the talent, briefing and coordination with your account executive. Describe what worked and what should change so those details can inform planning for your next assignment.
Compile, quote, curate, brief, remind, perform, review - a booking process built around clear responsibilities and communication.
Event staffing FAQs
Let's make your next event unforgettable.
A note from our owner Caryn Hanna