Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for CES 2027 in Las Vegas. Plan the roles, product briefing and coverage your booking requires.
For 2027, its official map describes LVCC, Venetian and C Space campuses spanning more than 2.5 million net square feet, with crowds moving between the Central Hall tech giants, the West Hall mobility zone, the digital-health and smart-home halls, and the Eureka Park startup floor. Your actual booth traffic depends on location, activation and appointments. Plan separately for retail buyers, OEM engineers, investors and media rather than treating every badge as the same sales opportunity. When your engineers and sales leads are deep in demos, a clear reception and handoff process helps visitors reach the right representative. The four roles below each solve a different piece of that problem.
CES 2027 staffing should start with the specifics of the event record, not a generic trade show staffing checklist. Event type: Consumer technology trade show. Primary industry: Consumer technology & electronics. Related categories: Consumer electronics, Automotive & mobility, Digital health, Smart home, AI & computing. Audience to qualify: Retail and channel buyers, OEM engineers, investors, and technology media from international markets - a global consumer-tech crowd evaluating products across the LVCC, Venetian and C Space campuses. Local planning context: Las Vegas Convention Center / Venetian Expo — confirm campus | Las Vegas, NV. Event positioning: CTA's independently audited CES 2025 report records 142,465 attendees from 158 countries, regions and territories. Those historical numbers are not a 2027 attendance forecast. Current CES maps group the event into LVCC, Venetian and C Space campuses. Booth responsibilities: Greet and qualify aisle traffic across the LVCC and Venetian halls, support approved product demos at the booth, capture approved lead fields, and represent the brand to buyers, OEM engineers, and international tech press. That mix determines whether TSM recommends trade show models, promotional models, brand ambassadors, lead capture staff, demo support, bilingual talent, a team lead, or a lighter front-of-booth crew.
For 2027, its official map describes LVCC, Venetian and C Space campuses spanning more than 2.5 million net square feet, with crowds moving between the Central Hall tech giants, the West Hall mobility zone, the digital-health and smart-home halls, and the Eureka Park startup floor. Your actual booth traffic depends on location, activation and appointments
CES trade show models work the front of your booth across your booked CES exhibit shifts. Our talent draws and qualifies the buyers, OEM engineers, retail decision-makers, and tech press flowing past Central, West, and the startup halls, opens conversations, and supports coverage during your agreed paid schedule, including planned breaks and relief. Request Las Vegas staff and confirm availability, campus experience and any travel or parking charges. Agree on qualification fields and a handoff owner for buyers, media and investors so your reps and engineers can prioritize the right conversations. See our lead qualification staff.
CES promotional models pull attention to your space when you're competing with splashy product reveals and neighboring exhibitors for attention. Our talent engages passers-by - the retail buyers, distributors, and tech press scouting new products - through approved lead capture, supporting demo stations and try-zones, hosting approved giveaways and prize draws, distributing materials, and holding energy through long show days. Each is briefed on your product and the one action you want every visitor to take. Measure permitted contact records, demonstration interest and agreed next steps against your booth goals. See our booth traffic support.
CES brand ambassadors represent your brand to an international audience of buyers, investors and media, on the floor and beyond it - from press demos to campus activations. Our talent is trained on your products, positioning, and talking points so they represent you consistently wherever they appear: embodying the brand on the floor, guiding press and VIPs through demos, and driving traffic from high-flow zones like West Hall mobility or Eureka Park back to your stand. For launches in AI, automotive, digital health, or smart home, they use your approved message and route product, performance or commercial questions to your representative. The goal they serve: brand recall and on-message coverage across CES assignments. See our activation support team.
CES event staffing covers the roles that make a stand work at scale. As your staffing partner we field the whole team: demonstrators who support approved hardware or software presentations, with technical operation assigned to qualified client personnel; lead-retrieval specialists briefed on your actual platform, access, consent process and qualification fields; presenters and emcees for in-booth theater; bilingual candidates with proficiency and availability confirmed for your intended audience; and a team lead to run check-in, breaks, and performance across all four days. One dedicated account executive scopes the mix to your booth size and goals and coordinates the booking. Confirm paid reporting times, rehearsals, breaks, relief, transfers between campuses and closing work separately from public exhibit hours. Agree on a lead-review and handoff process before the show. See our event staffing service.
Agree the coverage, duties and lead-capture requirements for your CES 2027 booking.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
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A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local recruitment across 25+ U.S. city markets. Confirm talent availability, relevant venue experience and any travel charges for your booking.
Three steps to plan staffing for CES 2027.
CES 2027 is one of many shows we staff in Las Vegas. For exhibit booths and convention floors, start with our Las Vegas trade show models page. For broader staffing coverage, compare the Las Vegas event crew options hub and related shows below.