Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for Licensing Expo 2027 — locally sourced in Las Vegas, trained before the doors open, and managed on-site. (Almost) instant quotes.
Licensing Expo fills Mandalay Bay with thousands of brands and the trade audience that turns intellectual property into product — brand owners and licensing agents, consumer-product manufacturers and licensees, and retail buyers building their assortments. The buying environment is appointment-driven and fast: licensing executives work packed meeting schedules, and conversations move quickly from a property's look to terms, territories and categories. The challenge is coverage and credibility — agents arrive with limited time and dozens of stands to see, and a booth that can't greet, qualify and route walk-ups loses meetings to the next exhibitor. The four roles below each address a different piece of running a professional booth that earns and converts those licensing conversations.
Licensing Expo fills Mandalay Bay with thousands of brands and the trade audience that turns intellectual property into product — brand owners and licensing agents, consumer-product manufacturers and licensees, and retail buyers building their assortments. The buying environment is appointment-driven and fast: licensing executives work packed meeting schedules, and conversations move quickly from a property's look to terms, territories and categories Licensing Expo draws 10.
Source — organizer figuresLicensing Expo trade show models work the front of your booth so no licensing agent or buyer reaches your stand unattended on an appointment-driven floor. With brand owners, manufacturers, licensees and retail buyers moving through packed meeting days, our Licensing Expo trade show models greet and qualify arrivals, manage walk-up traffic around scheduled appointments, and open conversations so your licensing team stays with the prospects ready to talk categories and territories. Because they're sourced in Las Vegas, you skip the airfare, hotels and per-diems an out-of-town crew adds during a Strip show week. The outcome: every qualified contact is met and routed, and your executives' limited meeting windows go to the partners that matter.
Licensing Expo promotional models drive booth traffic and keep your properties in front of a professional licensing audience. On a floor of thousands of brands competing for the same agents and buyers, our Licensing Expo promotional models present your properties and product concepts, hand out look books and materials, and keep the booth active and approachable through long meeting days — pulling in the manufacturers, licensees and retail buyers walking your aisle. Each is briefed on your brand, key properties and the one action you want — a meeting, a catalog scan, a follow-up. The outcome: more qualified booth traffic, and more of it captured rather than passing to the next stand.
Licensing Expo brand ambassadors represent your brand to a credentialed licensing audience where polish and property knowledge decide the conversation. Across a trade floor of agents, manufacturers and retail buyers, our Licensing Expo brand ambassadors are trained on your properties, positioning and talking points so they embody the brand consistently — walking prospects through the portfolio, fielding questions on categories, territories and approvals, and reinforcing why your IP earns a partnership. For brands building repeat licensing relationships, the same ambassadors returning year over year build familiarity with your properties and your prospects. The goal they serve: a polished, on-message presence that turns booth meetings into signed deals.
As your Licensing Expo event staffing partner we field the whole booth team behind the front line. That includes product and property demonstrators who present your concepts accurately and repeatably; lead-retrieval specialists trained on Cvent, Compusystems, Validar, Klik and Bartizan so every agent, manufacturer and buyer contact is scanned and qualified correctly in real time; presenters and hosts for in-booth presentations and meeting support; registration and check-in staff for appointment flow; bilingual talent for the international agents and buyers Licensing Expo draws; and a team lead to run check-in, breaks and performance across all three days. Our talent works through show close each day — never an early walk-off — so your booth is covered to the final hour, not abandoned when the floor quiets. One dedicated account executive scopes the mix to your booth size and meeting schedule and manages the team on-site, so your stand stays professional and producing for the brand owners, licensing agents, manufacturers, licensees and retail buyers on the floor.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at Licensing Expo — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed Licensing Expo booth.
We have Licensing Expo 2027 on file — venue, dates and roles are pre-filled, so you just pick your team and send. Your account executive replies fast with pricing and hand-picked talent.
Get a quote for Licensing Expo →Licensing Expo staffing puts trained booth professionals, brand ambassadors and lead-retrieval talent on your stand at Licensing Expo — the global brand-licensing and IP marketplace held May 25–27, 2027 at Mandalay Bay in Las Vegas and produced by the Global Licensing Group.
