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Event staffing · Las Vegas · SuperZoo 2026

At SuperZoo, the aisle is full of pet-retail buyers and groomers. Staff a booth that actually stops them.

Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for SuperZoo 2026 in Las Vegas. Plan the roles, product briefing and coverage your booking requires.

20+
Years in business
2,000+
Events staffed
25+
Markets nationwide
5.0
Rating on Google
TSM Agency event staff at SuperZoo 2026
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SuperZoo 2026 staffing

SuperZoo is the World Pet Association's pet-industry trade show, held August 12–14, 2026 at the Mandalay Bay Convention Center in Las Vegas and known as North America's largest pet-industry marketplace, with a 350,000-square-foot product floor and dedicated areas spanning Natural and Health, Emerging Brands, and Specialty and Lifestyle. It draws pet specialty retailers and independent store owners, buyers and merchandisers, distributors, groomers, and pet-care professionals sourcing food, supplies, and grooming products. SuperZoo staffing keeps demonstrators, sampling and lead-capture staff, and on-message brand reps working the booth open to close, so your sales team stays focused on serious retail buyers. TSM Agency is a woman-owned, MPI-member talent agency founded in 2005 that has staffed 2,000+ events; we field that team right here in Las Vegas, briefed on your product line before doors open.

Event details

SuperZoo 2026 at a glance

Dates
Aug 12–Aug 14, 2026
Days
Wednesday–Friday
Show hours
2026-08-12: 9:00 AM–5:00 PM; 2026-08-13: 9:00 AM–5:00 PM; 2026-08-14: 9:00 AM–3:00 PM
Venue
Mandalay Bay Convention Center
Address
3950 S Las Vegas Blvd, Las Vegas, NV, 89119
Event type
Pet-industry trade show (trade-only)
Official site
www.superzoo.org
Why it matters

Staffing priorities for SuperZoo 2026

SuperZoo's 350,000-square-foot marketplace includes dedicated Natural and Health, Emerging Brands, and Specialty and Lifestyle areas. The booth team must identify the visitor's channel and product category, manage any animal-safe demonstration or sample, and record wholesale or salon interest accurately.

Staffing brief

SuperZoo 2026 staffing brief

SuperZoo 2026 staffing should start with the specifics of the event record, not a generic trade show staffing checklist. Event type: Pet-industry trade show (trade-only). Primary industry: Pet products & pet specialty retail. Related categories: Pet products, Pet specialty retail, Grooming. Audience to qualify: Pet specialty retailers and independent pet-store owners, buyers and merchandisers, distributors, groomers, and pet-care professionals sourcing pet food, supplies, and grooming products for their shops and businesses. Local planning context: Mandalay Bay Convention Center | Las Vegas, NV | 3950 S Las Vegas Blvd. Event positioning: Produced by the World Pet Association, SuperZoo is North America's largest pet-industry marketplace, with a 350,000-square-foot show floor of pet products and dedicated areas including Natural and Health, Emerging Brands, and Specialty and Lifestyle. Booth responsibilities: Greet and qualify pet-retail buyers and groomers, run product demos and sampling, scan and tag leads, and represent the brand to pet-store owners, distributors, and grooming professionals across a multi-day Las Vegas floor. That mix determines whether TSM recommends trade show models, promotional models, brand ambassadors, lead capture staff, demo support, bilingual talent, a team lead, or a lighter front-of-booth crew.

The scale of the floor

Booths at SuperZoo 2026 compete for the crowd on the floor.

SuperZoo's 350,000-square-foot marketplace includes dedicated Natural and Health, Emerging Brands, and Specialty and Lifestyle areas. The booth team must identify the visitor's channel and product category, manage any animal-safe demonstration or sample, and record wholesale or salon interest accurately.

Front of the booth

Trade show models for SuperZoo 2026

SuperZoo trade show models qualify pet-store owners, category buyers, distributors and groomers by business type, territory and product need. Las Vegas-based talent keeps reception open while salespeople discuss assortment, distribution and salon programs. See our booth engagement crew.

Traffic & attention

Promotional models for SuperZoo 2026

SuperZoo promotional models can operate product trials, grooming-tool demonstrations, new-line previews and controlled sampling. Instructions include hygiene, animal interaction boundaries and the intended retail action. Each buyer moves from experience to catalog, sample request or wholesale follow-up.

Brand & message

Brand ambassadors for SuperZoo 2026

SuperZoo brand ambassadors learn species, use case, ingredients or materials, safety language and retailer positioning. They guide accounts through the line and transfer veterinary, nutritional, performance and wholesale-term questions to the relevant specialist. See our trained product representatives.

The operational team

Full booth staffing for SuperZoo 2026

SuperZoo event staffing can combine wholesale-buyer intake, animal-safe sampling staff, grooming-tool demo assistants, new-product preview hosts, distributor meeting coordinators, and a Las Vegas captain. The team records retailer type, store count, territory, species and category, current assortment, distribution need, product sampled, and requested wholesale action. Sampling routines account for ingredient disclosure, hygiene, and animal-interaction limits; grooming demonstrations follow the exhibitor's handling protocol. Sales leaves with retail and salon opportunities organized for distributor, key-account, or independent-store follow-up.

Why TSM

Why exhibitors book TSM for SuperZoo 2026

Local talent. Recruitment in Las Vegas. Confirm talent availability and any travel charges for the assignment.
Prepare the briefing. Define the product message, approved activities and next step for each visitor before the assignment.
One account executive. A single point of contact scopes the team, coordinates the booking, and keeps the talent prepared to support your floor team.
Review the fit. Review proposed talent, relevant experience and the responsibilities agreed for your booking.

Agree the coverage, duties and lead-capture requirements for your SuperZoo 2026 booking.

Why brands trust us

Why brands trust TSM Agency

Woman-Owned

A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.

Founded 2005

More than 20 years of trade show and event staffing experience.

2,000+

Events Staffed

More than 2,000 trade shows, conventions, and promotional events staffed across the United States.

2,000+

Talent Network

Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.

5.0

Rated on Google

Rated 5.0 stars on Google Reviews based on verified client feedback.

MPI Member

A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.

$1 Million Insurance Coverage

Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.

25+

City Markets

Local recruitment across 25+ U.S. city markets. Confirm talent availability, relevant venue experience and any travel charges for your booking.

How it works

How it works

Three steps to plan staffing for SuperZoo 2026.

01
Step 01

Send your show & booth

Tell us your booth size, dates and roles. Identify any details that still need confirmation.

02
Step 02

Choose your team

Select your talent from our curated recommendations - we recommend, you choose - and we brief them on your brand.

03
Step 03

Your team leads on site

Confirm the reporting point, paid shift hours, responsibilities and on-site contact for the booking.

FAQ

SuperZoo 2026 staffing FAQs

Yes. We place SuperZoo trade show models, promotional models, brand ambassadors, demonstrators, and lead-retrieval specialists for exhibitors at the Mandalay Bay Convention Center, sourced locally and briefed on your pet-product line before the August 12 open. Tell us your booth size and goals and we scope the team.

Yes - TSM fields talent in-market in Las Vegas, so your SuperZoo team skips the airfare, hotel blocks, and per-diems that pile up during show week, and your talent already knows the Mandalay Bay Convention Center layout.

Yes. Our lead-retrieval specialists are trained on Cvent, Compusystems, Validar, Klik, and Bartizan, and our demonstrators are briefed on your product line and key messaging so they can run accurate demos and sampling and qualify pet-retail buyers, not just scan badges.

Yes. SuperZoo draws buyers and distributors from around the world, and we provide bilingual talent with verified fluency matched to the markets you most want to reach, confirmed during your pre-show briefing.

Talent typically runs $50–$60, $60–$75 or $75+ per hour across TSM's published tiers, depending on role, shift length, and team size. Confirm quote response timing with your account executive.

Yes. We are a woman-owned talent agency founded in 2005, an MPI member with a 5.0 Google rating, and we carry $1M per-occurrence / $2M aggregate general liability insurance, with a certificate of insurance available on request. Every staff member is interviewed and briefed before the show, and our talent works through show close each day - never an early walk-off.

No - TSM Agency is a trade-show and event-marketing staffing agency, not a catering, hospitality or exhibit-labor company. For SuperZoo 2026 we provide the booth talent that draws traffic and captures leads at Mandalay Bay Convention Center in Las Vegas - trade show models, brand ambassadors, promotional models, product demonstrators, lead-retrieval specialists and registration staff. We don't supply catering, bartenders, wait staff, ushers or booth installation and labor; for those, a hospitality or exhibitor-services company is the right fit.

Smart Quote

Get a quote for SuperZoo 2026

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Talent are independent contractors who set their own rates. Subject to availability, we can sometimes book a higher tier at the next tier's price - Elite at Tier One rates, or Tier One at Tier Two rates. Ask your account executive.

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