Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for ViVE 2027 - locally sourced in Nashville, briefed before the doors open, and ready to support your team on site. (Almost) instant quotes.
“A major show is a short window with a lot riding on it, and your booth staff decides how much of that crowd you actually reach. I have watched two exhibitors with the same booth get completely different results because one team engaged people and the other waited to be approached. The right staff turns foot traffic into conversations and conversations into leads. That is the whole game on a show floor, and it is what we train our talent to do.” Caryn Hanna, Owner of TSM Agency
ViVE fills Music City Center with digital-health platforms, AI and data companies, and health-IT services sitting alongside an executive program built around the business of healthcare. The people walking those aisles are CIOs, CMIOs, chief digital officers, and health-system buyers who came to evaluate technology and partnerships, not to be entertained, and who can tell within a sentence whether your staff understand the space. When your own product and sales leaders are deep in an executive meeting, every unread badge is a decision-maker or investor you paid the exhibit fee to meet. The four roles below each solve a different part of staffing a quiet, high-stakes executive floor.
ViVE fills Music City Center with digital-health platforms, AI and data companies, and health-IT services sitting alongside an executive program built around the business of healthcare. The people walking those aisles are CIOs, CMIOs, chief digital officers, and health-system buyers who came to evaluate technology and partnerships, not to be entertained, and who can tell within a sentence whether your staff understand the space
ViVE trade show models manage an executive reception point built around scheduled introductions and partnership conversations. They verify whether a visitor represents a provider, payer, employer, investor, startup, or strategic partner; confirm title and meeting owner; and move C-suite guests into the right briefing without turning the exchange into a technical discovery call. Nashville-based talent can also support hosted dinners and adjacent leadership meetings under one briefing. See our front-of-booth staffing.
ViVE promotional models support invitation-based leadership briefings, founder demonstrations, and targeted networking moments. Rather than filling seats indiscriminately, they identify the correct executive profile, confirm availability, and route qualified guests to a short product overview or a private strategy meeting. Attendance notes can flag provider, payer, capital, or channel interest so the post-event response matches the conversation. See our demo station support.
ViVE brand ambassadors deliver a concise executive narrative: the healthcare problem, intended stakeholder, business model, deployment scope, and reason to schedule a deeper discussion. They learn which questions belong with product, partnerships, clinical leadership, or investors and avoid unsupported ROI, AI, or outcome claims. This creates a consistent introduction across the show floor, hosted networking, and VIP appointments without forcing senior visitors through a scripted technical pitch. See our trained product representatives.
A ViVE team may combine executive reception, private-briefing check-in, networking hosts, founder-demo coordination, lead capture, off-floor event support, and a hospitality-focused captain. Records can distinguish provider, payer, investor, startup, employer, and partner contacts; note strategic priority; and identify the internal meeting owner. TSM coordinates the Music City Center shifts with evening activations so the same brand standards follow guests beyond exhibit hours. See our event staffing service.
92% of trade show attendees come specifically to see new products - primed to engage at your booth, if someone engages them first.
Source - CEIRA booth that's professionally staffed open-to-close at ViVE - and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed ViVE booth.
ViVE is one of many shows we staff in Nashville. Start with our Nashville event crew options page for the local coverage model, then compare nearby and related shows below.
