Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for Vision Expo (Las Vegas) 2027 — locally sourced in Las Vegas, trained before the doors open, and managed on-site. (Almost) instant quotes.
Vision Expo fills The Venetian Expo with eyewear brands, lens and coating makers, optical equipment companies, and practice-technology exhibitors, all competing for the attention of professionals who came to see what's new and decide what to put in the dispensary. The people walking those aisles are optometrists, opticians, retail buyers, and practice owners with limited time and a full floor of frames to evaluate. A great line still loses if the booth feels unattended, the frames aren't presented well, or the buyer leaves without being captured. When your own reps are deep with one important account, every buyer drifting past is a placement you came to win. The four roles below each solve a different part of staffing a presentation-driven optical booth.
Vision Expo fills The Venetian Expo with eyewear brands, lens and coating makers, optical equipment companies, and practice-technology exhibitors, all competing for the attention of professionals who came to see what's new and decide what to put in the dispensary. The people walking those aisles are optometrists, opticians, retail buyers, and practice owners with limited time and a full floor of frames to evaluate
Vision Expo West trade show models give your stand a polished, presentation-grade front so no optometrist, optician, or optical retail buyer drifts past an unattended frame wall. Our trade show models work the front of the booth at The Venetian Expo — greeting eyecare professionals, presenting frames and product lines, keeping the booth moving, and qualifying serious retail and practice buyers before passing them to your sales team. They're briefed on your collection, its story, and your ideal buyer, and because they're sourced in Las Vegas you skip the airfare, hotels, and per-diems Vision Expo week piles on. The outcome: a booth that feels hosted and on-brand, with more of those buyers actually handling and considering your eyewear. See our trade show models service.
Vision Expo West promotional models pull eyecare professionals and optical buyers in and keep a busy booth full — the way you stand out on a floor where every brand is showing frames. Our promotional models gather the right optometrists, opticians, and retail buyers to your stand, run product features and giveaways, hand out lookbooks and literature, and hold the energy through long show days so the booth never looks empty. Each is briefed on your collection and the one action you want every buyer to take — book a follow-up, take a line sheet, scan in. The outcome: higher booth traffic from the surrounding aisles, and more of it captured as qualified optical leads instead of walking to the next brand. See our promotional models service.
Vision Expo West brand ambassadors embody your eyewear or eyecare brand to the optometrists, opticians, and retail buyers who decide whether it earns a place in the dispensary. Our brand ambassadors are trained on your collection story, materials, and talking points so they represent the brand consistently — telling its story the way a founder would, guiding buyers through the line, and keeping the message on point across all three days. For a launch or a category push, they carry the brand from the booth to fashion presentations and networking events around the show. The outcome they serve: recall and warmth with the optical buyers who can place an order. See our brand ambassadors service.
As your Vision Expo West event staffing partner, TSM Agency fields the full booth team for an optical exhibition: presentation-grade product specialists who show frames and lines cleanly; hosts and crowd gatherers who keep the booth full and moving; lead-retrieval specialists trained on Cvent, Compusystems, Validar, Klik, and Bartizan so every optometrist, optician, and retail buyer is scanned and tagged correctly in real time; presenters for in-booth features; bilingual talent for the show's international buyers; and a team lead to run booth flow, breaks, and coverage across all three days. One account executive scopes the mix to your booth size and goals and manages the team on-site — talent works through show close each day, never an early walk-off. The outcome: a professionally hosted booth open-to-close and a clean, complete buyer lead list. See our event staffing service.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at Vision Expo (Las Vegas) — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed Vision Expo (Las Vegas) booth.
We have Vision Expo (Las Vegas) 2027 on file — venue, dates and roles are pre-filled, so you just pick your team and send. Your account executive replies fast with pricing and hand-picked talent.
Get a quote for Vision Expo (Las Vegas) →Vision Expo is the optical industry's comprehensive event for eyewear and eyecare, brought to you by The Vision Council and produced by RX, returning to Las Vegas at The Venetian Expo (Mar 11–13, 2027) with a large exhibition paired with accredited continuing education.
