Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for SupplySide Global 2026 in Las Vegas. Plan the roles, product briefing and coverage your booking requires.
SupplySide Global fills the Mandalay Bay Convention Center with the ingredient supply chain - raw-material and ingredient suppliers, contract manufacturers, packaging and equipment, and the testing and regulatory services behind them. The people walking your aisle are technical buyers: formulators comparing ingredient specs, brand owners sourcing for new products, quality and regulatory professionals vetting partners, and manufacturers scoping capacity. That is the challenge the show hands an exhibitor - the traffic is highly qualified, the floor is large, the days run long, and an under-staffed booth quietly loses serious buyers to the company across the aisle. Talent here must be approachable yet credible enough to greet a formulator and route them to the right technical contact. The four roles below each cover a different part of that floor.
SupplySide Global 2026 staffing should start with the specifics of the event record, not a generic trade show staffing checklist. Event type: B2B trade show for dietary supplement, food, beverage, and personal care ingredients. Primary industry: Dietary supplements & functional ingredients. Related categories: Dietary supplements & nutraceuticals, Functional food & beverage, Personal care ingredients. Audience to qualify: Supplement brand owners, product formulators, R&D scientists, contract manufacturers and CDMOs, quality and regulatory professionals, and ingredient buyers sourcing raw materials and manufacturing partners. Local planning context: Mandalay Bay Convention Center | Las Vegas, NV | 3950 S Las Vegas Blvd. Event positioning: SupplySide Global is Informa Markets' B2B ingredient trade show for the dietary supplement, functional food and beverage, pet health, and personal care industries, with expo hall on Oct. 28–30 and education running Oct. 26–30 at Mandalay Bay. Booth responsibilities: Greet and qualify supplement brand owners, formulators, and contract-manufacturing buyers on the aisle, support ingredient and product demonstrations, scan and tag leads with full context, and represent the brand to a B2B ingredient audience across a multi-day floor in Las Vegas. That mix determines whether TSM recommends trade show models, promotional models, brand ambassadors, lead capture staff, demo support, bilingual talent, a team lead, or a lighter front-of-booth crew.
SupplySide Global fills the Mandalay Bay Convention Center with the ingredient supply chain - raw-material and ingredient suppliers, contract manufacturers, packaging and equipment, and the testing and regulatory services behind them. The people walking your aisle are technical buyers: formulators comparing ingredient specs, brand owners sourcing for new products, quality and regulatory professionals vetting partners, and manufacturers scoping capacity
SupplySide Global trade show models qualify ingredient opportunities around the formulation brief. They identify product category, desired benefit, dosage form, development stage, target launch, required certifications, volume range, and whether the visitor needs an ingredient, finished formulation, or manufacturing partner. A scientist seeking stability data reaches technical support, while a brand founder with forecast volume and a launch date reaches sales. This structured intake lets formulators get to evidence and application questions quickly and gives commercial teams a usable development opportunity.
SupplySide Global promotional models operate sampling as a documented product experience. They confirm allergy and serving guidance, present the approved flavor or benefit message, keep the station sanitary and stocked, and record which prototype or ingredient application each visitor tried. Sample requests, technical-data requests, and formulation meetings are captured as separate outcomes. The exhibitor can then follow up with the correct specification, evidence package, or development contact instead of sending the same brochure to every badge.
SupplySide Global brand ambassadors work inside strict claims boundaries. Their briefing covers permitted structure-function language, substantiation points, sourcing and traceability, certifications, minimums, and the questions that must go to regulatory or R&D. They can host editors, guide key accounts through a prototype tasting, and explain the difference between ingredient formats without inventing efficacy or compliance claims. That consistency protects credibility with scientists and quality teams while keeping the brand story accessible to emerging product companies.
SupplySide Global event staffing may include sampling specialists, formulation-demo hosts, meeting-desk coordinators, lead qualifiers, bilingual account escorts, and a Las Vegas captain responsible for food-safe station routines and break coverage. We align each position with your sample schedule, technical staff availability, key-account calendar, and claims guide. Lead records can capture application, development phase, certification needs, forecast volume, sample selected, and next technical action. The booth closes with development briefs your ingredient and CDMO teams can prioritize immediately. For additional Las Vegas event assignments, compare Amazon Ignite Live staffing and Olympia World Fitness Expo staffing. Each guide covers a separate event and staffing brief. Browse the events directory or request a staffing quote for your company’s dates and roles.
Agree the coverage, duties and lead-capture requirements for your SupplySide Global 2026 booking.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local recruitment across 25+ U.S. city markets. Confirm talent availability, relevant venue experience and any travel charges for your booking.
Three steps to plan staffing for SupplySide Global 2026.
Planning another exhibit in Las Vegas? Compare the staffing pages below. For Las Vegas coverage, see our Las Vegas convention support page. For booth teams, see our Las Vegas trade show models page.