HomeEventsVinexpo Americas
Event staffing · Miami Beach · Vinexpo Americas 2027

A wine and spirits floor runs on the pour — and on someone poised enough to guide a buyer through a tasting and capture the contact.

Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for Vinexpo Americas 2027 — locally sourced in Miami Beach, trained before the doors open, and managed on-site. (Almost) instant quotes.

Get a fast quote Call (888) 702-7986
20+
Years in business
2,000+
Events staffed
25+
Markets nationwide
5.0
Rating on Google
TSM Agency event staff at Vinexpo Americas
Talent that has represented OmegaMarvelKellogg'sFerrariTimberlandPez

Vinexpo Americas staffing

Vinexpo Americas is the wine and spirits industry's meeting point for the Americas, run by Vinexposium and hosted at the Miami Beach Convention Center for its next edition. It draws importers, distributors, wholesalers, brokers, restaurant and hotel beverage buyers, travel-retail operators, sommeliers, and trade press from across North, Central, and South America and the Caribbean who come to taste and source new wine, spirits, beer, and RTDs. On a tasting-driven floor like this, a booth wins only if someone keeps the pours flowing, guides buyers through the range, and captures every serious contact. Vinexpo Americas staffing is exactly that — polished, professional pour and host talent — and TSM Agency, a woman-owned event staffing and talent agency founded in 2005, fields it locally in the Miami market.

Event details

Vinexpo Americas 2027 at a glance

Venue
Miami Beach Convention Center
Address
1901 Convention Center Drive, Miami Beach, FL, 33139
Event type
Wine & spirits trade show
Official site
vinexpo-americas.com
Why it matters

What Vinexpo Americas asks of an exhibitor

Vinexpo Americas fills the Miami Beach Convention Center with wine and spirits producers from the world's top regions, each pouring and presenting across two focused days built around curated buyer encounters. The people moving through it are importers, distributors, on-premise and retail buyers, and travel-retail operators with limited time and a full book of scheduled meetings. A great portfolio still loses if the pour station is unattended, the tasting flow stalls, or the buyer leaves without being captured. When your principals are deep in a scheduled meeting with one key importer, every other buyer drifting past your stand is distribution you came to win. The four roles below each solve a different part of staffing a high-touch tasting booth.

The scale of the floor

A Vinexpo Americas booth competes for the crowd on the floor.

Vinexpo Americas fills the Miami Beach Convention Center with wine and spirits producers from the world's top regions, each pouring and presenting across two focused days built around curated buyer encounters. The people moving through it are importers, distributors, on-premise and retail buyers, and travel-retail operators with limited time and a full book of scheduled meetings

Front of the booth

Trade show models for Vinexpo Americas

Vinexpo Americas trade show models give your stand a polished, professional front so no importer, distributor, or on-premise buyer drifts past an unattended pour station. Our trade show models work the front of the booth on the Miami Beach Convention Center floor — greeting buyers, guiding tastings, keeping the pour flow steady, and qualifying who's a serious account versus a browser before passing the real prospects to your principals. They're briefed on your portfolio, regions, and ideal buyer, and because they're sourced in the Miami market you skip the airfare, hotels, and per-diems show week piles on. The outcome: a booth that feels hosted and credible, with more buyers actually tasting your range. See our trade show models service.

Traffic & attention

Promotional models for Vinexpo Americas

Vinexpo Americas promotional models pull buyers toward your stand and keep a busy aisle engaged — the way you stand out when the whole floor is pouring. Our promotional models gather the right importers, distributors, and on-premise buyers to your booth, guide tasting rounds, hand out tech sheets and tasting notes, and hold the energy through long show days so the pour station never looks idle. Each is briefed on your portfolio and the one action you want every buyer to take — book a follow-up, take a sell sheet, scan in. The outcome: higher stand traffic pulled from the surrounding aisles, captured as qualified beverage-alcohol leads instead of walking to the next producer. See our promotional models service.

Brand & message

Brand ambassadors for Vinexpo Americas

Vinexpo Americas brand ambassadors embody your wine or spirits brand to the importers, distributors, and buyers who decide whether it earns distribution or a place on the list. Our brand ambassadors are trained on your portfolio, regions, and talking points so they represent the brand consistently — telling the producer's story the way your own team would, guiding buyers and press through a tasting, and keeping the message on point across both days. For a launch or a market push, they carry the brand from the booth to the masterclasses and networking events around the show. The outcome they serve: recall and warmth with the beverage-alcohol buyers who can place an order. See our brand ambassadors service.

The operational team

Full booth staffing for Vinexpo Americas

As your Vinexpo Americas event staffing partner, TSM Agency fields the full booth team for a tasting floor: product demonstrators and pour staff who present wine and spirits cleanly and responsibly; hosts who keep tasting flow steady; lead-retrieval specialists trained on Cvent, Compusystems, Validar, Klik, and Bartizan so every importer, distributor, and buyer is scanned and tagged correctly in real time; presenters for masterclasses and in-booth tastings; bilingual talent for the Spanish- and Portuguese-speaking buyers the Americas draws; and a team lead to run tasting flow, breaks, and coverage across both days. One account executive scopes the mix to your stand size and goals and manages the team on-site — talent works through show close each day, never an early walk-off. The outcome: a stand that's professionally hosted open-to-close and a clean, complete buyer lead list. See our event staffing service.

A buying audience

They came to see new products.

92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.

Source — CEIR
0%
come to see new products
Why TSM

Why exhibitors book TSM for Vinexpo Americas

Local talent. Crews sourced in Miami Beach — no airfare, hotels, or per-diems on your invoice.
Trained before the doors open. Every booking is briefed on your products, message, and the one action you want from each visitor.
One account executive. A single point of contact scopes the team, manages on-site, and owns the outcome.
Vetted & reliable. Woman-owned since 2005, rated 5.0 on Google, with talent that shows up and performs.

A booth that's professionally staffed open-to-close at Vinexpo Americas — and a clean lead list when the show ends.

Why brands trust us

Why brands trust TSM Agency

Woman-Owned

A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.

Founded 2005

More than 20 years of trade show and event staffing experience.

0

Events Staffed

More than 2,000 trade shows, conventions, and promotional events staffed across the United States.

0

Talent Network

Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.

0.0

Rated on Google

Rated 5.0 stars on Google Reviews based on verified client feedback.

MPI Member

A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.

$1 Million Insurance Coverage

Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.

0

City Markets

Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.

How it works

How it works

Three steps to a fully staffed Vinexpo Americas booth.

01
Step 01

Send your show & booth

Tell us your booth size, dates, and the roles you need. Most quotes come back fast.

02
Step 02

Choose your team

Select your talent from our curated recommendations — we recommend, you choose — and we brief them on your brand.

03
Step 03

We manage on-site

Your talent arrives show-ready and is managed on the floor, every day, through the close of the show.

FAQ

Vinexpo Americas staffing FAQs

Yes. We provide vetted Vinexpo Americas trade show models who work the front of your stand at the Miami Beach Convention Center — greeting buyers, guiding tastings, keeping the pour flow steady, and qualifying serious importer and distributor accounts before passing them to your principals. They're sourced locally in the Miami market and briefed on your portfolio and ideal buyer before the show.

Yes. Vinexpo Americas brand ambassadors embody your wine or spirits brand on-message to importers, distributors, and buyers; Vinexpo Americas promotional models pull aisle traffic to your stand, guide tasting rounds, and turn passers-by into scanned leads. Both are trained on your portfolio and your goal for every buyer interaction.

Yes. All staffing is fielded from the Miami market, so you avoid the airfare, hotels, and per-diems show week adds, and your team already knows the Miami Beach Convention Center's halls, freight, and load-in. Local staff also arrive without the travel fatigue that hits fly-in crews mid-show.

Yes. Our pour and demo staff present wine and spirits cleanly and responsibly, and our lead-retrieval specialists are trained on Cvent, Compusystems, Validar, Klik, and Bartizan to scan and qualify importers, distributors, and buyers accurately in real time so your follow-up list is complete when the show closes.

Yes. Vinexpo Americas draws buyers from across North, Central, and South America and the Caribbean, and we can provide Spanish-, Portuguese-, and other bilingual hosts and pour staff to engage international buyers in their primary language. Request bilingual staffing during your consultation so we can match talent to your portfolio.

Vinexpo Americas staffing typically runs $50–$85/hr depending on role, language, and show length. Send your stand size, dates, and the roles you need; during business hours most quotes come back within a couple of hours — often minutes once details are complete and approved.

Yes. We're a woman-owned national event staffing and talent agency founded in 2005, an MPI member rated 5.0 on Google, with 2,000+ events staffed and $1M per-occurrence / $2M aggregate general liability coverage, and we can provide a certificate of insurance for Miami Beach Convention Center exhibitors on request.

Smart Quote

Get a quote for Vinexpo Americas

We have Vinexpo Americas 2027 on file — venue, dates and roles are pre-filled, so you just pick your team and send. Your account executive replies fast with pricing and hand-picked talent.

Get a quote for Vinexpo Americas →
Or call (888) 702-7986 · talent $50–$85/hr
Keep exploring

Related shows we staff

Vinexpo Americas is the wine and spirits industry's meeting point for the Americas, run by Vinexposium and hosted at the Miami Beach Convention Center for its next edition.

Get a fast quote → Call (888) 702-7986 Email us