Hire Winter FancyFaire booth staff and brand ambassadors for specialty-food introductions, buyer meetings and sampling support. Help retailers explore your range while your account team handles commercial discussions.
A product sample opens the door, but the account conversation depends on who is buying and what interests them. Staff can connect a retailer or distributor with the relevant product contact and retain the item name in the lead record. Your team can follow up on the range the buyer actually explored.
Give staff a product guide that matches the exact items at the booth. Include approved descriptions, ingredient information and instructions for escalating allergen questions. Explain which prepared samples they may distribute and who is responsible for food preparation, storage and replenishment. Identify the sales contact for each buyer channel and show the team how to record an inquiry. Moscone uses separate areas, so provide the assigned hall, entrance and booth in addition to the campus address.
Booth hosts can welcome specialty food buyers and find out which category or product interests them. They can check appointments, introduce a salesperson and keep waiting visitors connected to the exhibit. A host should know the difference between a retailer inquiry, a distributor conversation and a general request for information.
Winter FancyFaire promotional staff introduce specialty-food products and distribute prepared samples when included in the approved assignment. They retain the product name with buyer requests so your account team can follow up on the range each retailer explored.
Winter FancyFaire brand ambassadors introduce the flavor, format and product story described in your brief. They connect retailer and distributor interest with your account team for the assortment discussion.
Consider a product engagement role alongside sales reception when sampling and buyer meetings happen at the same time. A lead-capture specialist can match each buyer request to the correct product. Discuss TSM staffing locations with TSM and include briefing time, attire and your sampling workflow. The organizer publishes earlier access for buyer badges, so describe any coverage needed for that period separately. Staff should finish each day by reconciling product requests and appointments with the account team. For another event in this market, compare the GDC Game Developers Conference staffing page. For a different San Francisco buyer audience, review RSAC Conference staffing and its approach to technical meeting reception.
Agree the coverage, duties and lead-capture requirements for your Winter FancyFaire 2027 booking.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
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A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local recruitment across 25+ U.S. city markets. Confirm talent availability, relevant venue experience and any travel charges for your booking.
Three steps to plan staffing for Winter FancyFaire 2027.
Planning another exhibit in San Francisco? Compare the staffing pages below. For San Francisco coverage, see our San Francisco show staffing coverage page.
