Give every visitor a clear next step. Hire Las Vegas booth talent for insurance-industry introductions, meeting check-ins and product-demo coordination at ITC Vegas.
“A major show is a short window with a lot riding on it, and your booth staff decides how much of that crowd you actually reach. I have watched two exhibitors with the same booth get completely different results because one team engaged people and the other waited to be approached. The right staff turns foot traffic into conversations and conversations into leads. That is the whole game on a show floor, and it is what we train our talent to do.” Caryn Hanna, Owner of TSM Agency
ITC spans insurance operations and technology topics, including underwriting, claims, distribution and customer experience. Your company may serve one part of that market or several. We recommend opening with the attendee’s organization type and business interest, then directing the conversation by use case. Your staff can capture that context alongside the badge scan. It gives the specialist a useful introduction and prevents an investment inquiry from being treated as an ordinary product-demo lead.
Give the team a routing plan for carrier prospects, partners, investors and existing customers. Identify who owns each appointment and how hosts should announce a guest’s arrival. Include the exact booth, meeting pod or approved meeting-room location. Use separate call-sheet entries for the main expo, ITC Agents and private sponsor activity so staff do not report to the right building for the wrong program.
Our Las Vegas trade show models can welcome visitors and establish their reason for stopping before bringing them into the booth. When a meeting is in progress, the host can acknowledge another guest and arrange a return time. For a meeting-led exhibit, an accurate appointment list is as important as the opening pitch. Talent should know which conversations can be handled immediately and which require a specific member of your team.
Use promotional talent to support a defined experience: an approved demonstration, a short presentation or a hosted introduction. Staff can explain how to participate, organize waiting attendees and keep collateral ready. Your invitation should tell an insurance professional what they will learn or see. Avoid making a broad promise about transformation when the actual booth experience is a focused product demonstration. We brief talent on the message your team approves and the next step you want visitors to take.
An ITC ambassador should be comfortable with your insurance-market vocabulary and clear about the limits of the role. They can introduce a claims workflow, distribution platform or underwriting tool using your approved description. Product suitability, regulatory interpretation, policy terms and investment discussion should stay with your authorized representatives. The staff member’s job is to capture the question and connect the visitor accurately, without turning a greeting into advice they are not qualified to give.
Combine booth reception, meeting coordination and lead capture based on the way your exhibit operates. A team lead can monitor coverage when specialists move between appointments. TSM can check local Las Vegas talent for the main expo and separately scoped sponsor functions. Provide the Mandalay Bay convention-area entrance, booth or room number and onsite contact. A hotel name alone does not tell staff where your team is meeting. Include approved briefing access and any requested extension beyond public expo hours.
A booth that's professionally staffed open-to-close at ITC Vegas Expo 2026 - and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed ITC Vegas Expo 2026 booth.
ITC Vegas Expo 2026 is one of many shows we staff in Las Vegas. For exhibit booths and convention floors, start with our Las Vegas trade show models page. For broader staffing coverage, compare the Las Vegas show staffing coverage hub and related shows below.