Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for NeoCon 2027 — locally sourced in Chicago, trained before the doors open, and managed on-site. (Almost) instant quotes.
NeoCon fills theMART's vertical showrooms with contract-furnishings brands and the professional audience that decides what gets specified — architects, interior designers and firm principals, dealers and reps, facility managers and corporate end-users. The buying environment is presentation-led and relationship-driven: designers move floor to floor on tight schedules, judging materials, finishes and fit in person, and a specification can follow a single strong showroom conversation. The challenge is coverage across a multi-floor format — visitors arrive with limited time and many showrooms to see, and a floor that can't greet, qualify and present cleanly loses the designer to the next showroom. The four roles below each address a different piece of running a professional showroom that earns and converts those design conversations.
NeoCon fills theMART's vertical showrooms with contract-furnishings brands and the professional audience that decides what gets specified — architects, interior designers and firm principals, dealers and reps, facility managers and corporate end-users. The buying environment is presentation-led and relationship-driven: designers move floor to floor on tight schedules, judging materials, finishes and fit in person, and a specification can follow a single strong showroom conversation
NeoCon trade show models work the front of your showroom so no architect or designer reaches your floor unattended in theMART's multi-floor format. With designers, dealers, facility managers and corporate buyers moving between showrooms on tight schedules, our NeoCon trade show models greet and qualify arrivals, manage showroom traffic, and open conversations so your reps stay with the specifiers ready to talk product and projects. Polished and on-brand for a presentation-led floor, they keep the showroom covered and route serious prospects to the right contact. Because they're sourced in Chicago, you skip the airfare, hotels and per-diems an out-of-town crew adds. The outcome: every qualified visitor is met and routed, and your reps' limited time goes to the firms that specify.
NeoCon promotional models drive showroom traffic and keep your collection in front of a professional design audience. On a floor where dozens of contract-furnishings brands compete for the same architects and designers, our NeoCon promotional models present your products and finishes, hand out catalogs and materials, and keep the showroom active and approachable through long days — pulling in the designers, dealers and facility managers walking your floor. Each is briefed on your collection, key pieces and the one action you want — a product walk-through, a catalog scan, a follow-up. The outcome: more qualified showroom traffic, and more of it captured rather than passing to the next floor.
NeoCon brand ambassadors represent your brand to a credentialed design audience where polish and product knowledge decide whether you get specified. Across theMART's showroom floors of architects, designers, dealers and corporate buyers, our NeoCon brand ambassadors are trained on your collection, positioning and talking points so they embody the brand consistently — walking specifiers through materials, finishes and applications, fielding questions on lead times, customization and sustainability, and reinforcing why your products earn the spec. For brands building repeat relationships with design firms, the same ambassadors returning year over year build familiarity with your line and your specifiers. The goal they serve: a polished, on-message presence that turns showroom visits into specifications.
As your NeoCon event staffing partner we field the whole showroom team behind the front line. That includes product demonstrators who present your furniture, finishes and materials accurately and repeatably; lead-retrieval specialists trained on Cvent, Compusystems, Validar, Klik and Bartizan so every architect, designer, dealer and corporate-buyer contact is scanned and qualified correctly in real time; presenters and hosts for in-showroom presentations and meeting support; registration and check-in staff for appointment flow; bilingual talent for the international designers and buyers NeoCon draws; and a team lead to run check-in, breaks and performance across all three days. Our talent works through show close each day — never an early walk-off — so your showroom is covered to the final hour, not abandoned when the floors quiet. One dedicated account executive scopes the mix to your showroom size and meeting schedule and manages the team on-site, so your floor stays professional and producing for the architects, designers, dealers, facility managers and corporate buyers at NeoCon.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at NeoCon — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed NeoCon booth.
We have NeoCon 2027 on file — venue, dates and roles are pre-filled, so you just pick your team and send. Your account executive replies fast with pricing and hand-picked talent.
Get a quote for NeoCon →NeoCon staffing puts trained showroom professionals, brand ambassadors and lead-retrieval talent on your floor at NeoCon — the commercial interior design trade show held June 14–16, 2027 across the multi-floor showrooms of theMART in Chicago.
