Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for IMTS, International Manufacturing Technology Show 2026 — locally sourced in Chicago, trained before the doors open, and managed on-site. (Almost) instant quotes.
IMTS is a campus, not a floor. Five McCormick Place buildings, 1.2 million square feet and 90,000 manufacturing professionals create a week where a walk from North to South alone can take twenty minutes at peak traffic. The audience is both broad and deeply technical: manufacturing and production managers evaluating new machine tools, R&D engineers assessing additive manufacturing and automation solutions, quality assurance leads comparing metrology systems, and the C-suite executives who sign off on seven-figure capital equipment purchases. They arrive with checklists and meeting schedules — and they make decisions at IMTS. When your applications engineers are mid-demo at the back of the booth, every ungreeted plant manager or procurement director at the front is a deal that doesn't start. Across six days and five buildings, the booths that win are the ones covered, credible and energetic from the first bell to the last. The four roles below each solve a different piece of that problem.
IMTS is a campus, not a floor. Five McCormick Place buildings, 1.2 million square feet and 90,000 manufacturing professionals create a week where a walk from North to South alone can take twenty minutes at peak traffic IMTS, International Manufacturing Technology Show draws 90.
Source — organizer figuresA 1.2-million-square-foot manufacturing floor means the booths that look staffed and welcoming get the first stop. Our IMTS trade show models work the front of your stand — drawing and qualifying the production managers, quality engineers, plant operators and purchasing executives moving through McCormick Place, opening conversations and keeping the booth covered from open to close across all six days. Because they're sourced locally in Chicago, you avoid the airfare, hotels and per-diems that a multi-day out-of-town crew would run, and they're briefed on your product category so the first exchange routes a serious buyer straight to the right technical expert. The outcome: more of that 90,000-person audience stops at your stand, and your engineers and product specialists spend their time on the buyers who are ready to talk equipment.
Standing out among 2,000+ exhibitors across five buildings means giving plant managers and procurement professionals a reason to step into your space rather than moving to the next aisle. Our IMTS promotional models pull attention to your booth and turn passers-by — manufacturing engineers evaluating new tooling, operations managers scouting automation solutions, and quality leads comparing inspection systems — into captured leads: running live equipment demos and try-stations, hosting giveaways, distributing technical catalogs and spec sheets, and sustaining energy through six long show days. Each is briefed on your product and the one action you want every visitor to take, whether that's a machine demo, an application consultation or a scanned badge. The outcome: higher booth traffic from the surrounding aisles and pavilions, and more of it tagged and qualified rather than wandering to the next stand.
At IMTS your brand is evaluated by some of the most technically demanding buyers in industry — manufacturing engineers, R&D leaders, corporate executives and the quality and procurement professionals who know exactly what they're looking for. Our IMTS brand ambassadors are trained on your products, positioning and talking points so they represent you credibly to that audience wherever you appear: embodying the brand across McCormick Place's five buildings, guiding plant managers and purchasing executives through demonstrations, and driving traffic from high-flow pavilions and concourses back to your stand. For launches in machine tools, additive manufacturing, automation, metrology or industrial software, they carry the story in language a manufacturing professional respects. The goal they serve: brand recall and on-message coverage with the engineers, managers and decision-makers who choose what goes into the plant next.
Beyond the front of the booth, an IMTS stand runs on the roles that make it work at six-day, five-building scale. As your IMTS event staffing partner we field the whole team: product demonstrators who deliver accurate, repeatable demonstrations of your machine tool, automation system, software or metrology equipment; lead-retrieval specialists trained on Cvent, Compusystems, Validar, Klik and Bartizan so every manufacturing professional is scanned and qualified correctly in real time; presenters and emcees for in-booth theater and live equipment showcases; bilingual talent for IMTS's large international manufacturing audience; and a team lead to run check-in, breaks and performance across all six days. One dedicated account executive scopes the mix to your booth size and goals — we recommend, you choose — and manages the team on-site. The outcome: a booth staffed open-to-close every day, and a clean, complete lead list when the show ends.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at IMTS, International Manufacturing Technology Show — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed IMTS, International Manufacturing Technology Show booth.
We have IMTS, International Manufacturing Technology Show 2026 on file — venue, dates and roles are pre-filled, so you just pick your team and send. Your account executive replies fast with pricing and hand-picked talent.
Get a quote for IMTS, International Manufacturing Technology Show →IMTS staffing puts trained booth models, product demonstrators, brand ambassadors and lead-retrieval specialists on your stand at IMTS, the International Manufacturing Technology Show, the largest manufacturing technology trade show in the Western Hemisphere, held September 14–19, 2026 at McCormick Place in Chicago.
