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Event staffing · Denver · Colorado Startup Week 2026

Colorado Startup Week fills downtown Denver with 10,000 founders and investors for a week — your sponsor booth needs a team as energetic as the crowd.

Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for Colorado Startup Week 2026 — locally sourced in Denver, trained before the doors open, and managed on-site. (Almost) instant quotes.

Get a fast quote Call (888) 702-7986
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TSM Agency event staff at Colorado Startup Week
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Colorado Startup Week staffing

Colorado Startup Week staffing puts trained booth models, brand ambassadors and lead-capture specialists on your sponsor activation or exhibitor presence at Colorado Startup Week, the largest free entrepreneurship event in North America, held September 14–18, 2026 across multiple downtown Denver venues in the LoDo and RiNo neighborhoods. The five-day community event draws more than 10,000 startup founders, early-stage and growth-stage operators, venture capital and angel investors, corporate innovation leaders, and the tech and SaaS professionals who power Colorado's entrepreneurial ecosystem — all moving between 200+ community events and 250+ sessions organized across four tracks. Sponsors and exhibitors activate alongside Main Stage programming and community mixers, reaching a highly engaged, high-intent audience of builders and decision-makers. Booth talent greets that traffic, opens conversations, runs demos and captures leads so your team stays on the prospects worth following up. A Colorado Startup Week staffing agency recruits, vets, briefs and manages that talent locally, so sponsors get a polished, on-message presence without importing a crew to Denver. TSM Agency is a woman-owned talent agency founded in 2005 that staffs Denver events with local talent trained on your products before the doors open, every booking run through one dedicated account executive.

Event details

Colorado Startup Week 2026 at a glance

Dates
Sep 14–18, 2026
Days
Monday–Friday
Venue
Multiple downtown Denver venues (LoDo / RiNo)
Address
Downtown Denver, Denver, CO, 80202
Event type
Entrepreneurship & startup community week with sponsor & exhibitor expo
Scale
10
Official site
www.costartupweek.com
Why it matters

What Colorado Startup Week asks of an exhibitor

Colorado Startup Week distributes its programming across downtown Denver — Main Stage sessions, workshops, evening mixers, rooftop happy hours and neighborhood meetups — and the audience moves with it. Over 10,000 founders, investors and operators navigate 200+ events in five days, which means sponsor visibility is only as strong as the team managing each activation. The crowd is tech-savvy and time-pressed: startup founders sizing up new tools, VC investors watching which companies show up well, and corporate innovation leaders evaluating startup partners. They don't linger at an unstaffed table. When your core team is in a session or panel, an unattended activation is a missed impression with the exact entrepreneurial audience you paid to reach. The four roles below each solve a different piece of that problem.

The scale of the floor

A Colorado Startup Week booth competes for the crowd on the floor.

Colorado Startup Week distributes its programming across downtown Denver — Main Stage sessions, workshops, evening mixers, rooftop happy hours and neighborhood meetups — and the audience moves with it. Over 10,000 founders, investors and operators navigate 200+ events in five days, which means sponsor visibility is only as strong as the team managing each activation Colorado Startup Week draws 10.

Source — organizer figures
10
attendees at Colorado Startup Week
Front of the booth

Trade show models for Colorado Startup Week

Colorado Startup Week's multi-venue, community-driven format demands booth talent that can hold energy for a full day in venues that range from conference halls to rooftop terraces. Our Colorado Startup Week trade show models work your sponsor activation — drawing and qualifying the startup founders, investors and tech operators flowing between sessions, opening conversations and keeping your brand covered through every programming block. Sourced locally in Denver, they save you the cost of traveling a crew and they know the LoDo and RiNo neighborhoods where the week's activations concentrate. Each is briefed on your product or platform so a first interaction doesn't feel like a cold pitch to an audience that can smell inauthenticity fast. The outcome: more of that 10,000-person ecosystem engages with your brand, and your sales or partnerships team focuses on the founders and investors who are worth a follow-up.

Traffic & attention

Promotional models for Colorado Startup Week

Cutting through a free, community-first event means giving startup founders and investors a reason to stop at your activation rather than moving on to the next session. Our Colorado Startup Week promotional models pull attention to your sponsor presence and turn foot traffic — founders evaluating new tools, VCs assessing ecosystem activity, operators scouting service partners — into captured leads: running interactive demos, hosting giveaways and branded giveaways, distributing materials, and sustaining booth energy from morning keynotes through evening mixers. Each is briefed on your brand and the single action you want every visitor to take, whether that's a product walkthrough, a sign-up, or a badge scan. The outcome: higher engagement at your activation throughout the week, and more of it captured and tracked.

Brand & message

Brand ambassadors for Colorado Startup Week

At Colorado Startup Week your brand is evaluated by a community that values authenticity and product substance over glossy marketing — and your presence often spans multiple venues and days. Our Colorado Startup Week brand ambassadors are trained on your products, positioning and talking points so they represent you credibly wherever the week takes you: embodying the brand at Main Stage activations, guiding founders and investors through demos, and driving traffic from high-flow session hallways and mixers back to your stand. For SaaS tools, developer platforms, financial services and B2B tech products targeting early-stage and growth companies, they carry the story in language the startup community respects. The goal they serve: brand awareness and on-message coverage with the exact founders, operators and investors who are building Colorado's next wave of companies.

The operational team

Full booth staffing for Colorado Startup Week

Beyond a single activation, a Colorado Startup Week sponsor presence can span multiple venues and days. As your Colorado Startup Week event staffing partner we field the whole team: product demonstrators who deliver accurate, repeatable demos of your platform or tool; lead-retrieval specialists trained on Cvent, Compusystems, Validar, Klik and Bartizan so every founder and investor conversation is captured and qualified in real time; presenters for live product showcases; bilingual talent for Denver's diverse tech and startup community; and a team lead to manage check-in, transitions between venues and performance across all five days. One dedicated account executive scopes the mix to your activation size and goals — we recommend, you choose — and manages the team throughout the week. The outcome: a consistent, energetic sponsor presence open-to-close every day, and a clean lead list when the week ends.

A buying audience

They came to see new products.

92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.

Source — CEIR
0%
come to see new products
Why TSM

Why exhibitors book TSM for Colorado Startup Week

Local talent. Crews sourced in Denver — no airfare, hotels, or per-diems on your invoice.
Trained before the doors open. Every booking is briefed on your products, message, and the one action you want from each visitor.
One account executive. A single point of contact scopes the team, manages on-site, and owns the outcome.
Vetted & reliable. Woman-owned since 2005, rated 5.0 on Google, with talent that shows up and performs.

A booth that's professionally staffed open-to-close at Colorado Startup Week — and a clean lead list when the show ends.

Why brands trust us

Why brands trust TSM Agency

Woman-Owned

A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.

Founded 2005

More than 20 years of trade show and event staffing experience.

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Events Staffed

More than 2,000 trade shows, conventions, and promotional events staffed across the United States.

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Talent Network

Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.

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Rated on Google

Rated 5.0 stars on Google Reviews based on verified client feedback.

MPI Member

A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.

$1 Million Insurance Coverage

Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.

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City Markets

Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.

How it works

How it works

Three steps to a fully staffed Colorado Startup Week booth.

01
Step 01

Send your show & booth

Tell us your booth size, dates, and the roles you need. Most quotes come back fast.

02
Step 02

Choose your team

Select your talent from our curated recommendations — we recommend, you choose — and we brief them on your brand.

03
Step 03

We manage on-site

Your talent arrives show-ready and is managed on the floor, every day, through the close of the show.

FAQ

Colorado Startup Week staffing FAQs

Yes. We provide vetted Colorado Startup Week trade show models who work your sponsor activation across downtown Denver venues — drawing and qualifying startup founders, investors and tech operators, opening conversations and keeping your brand covered through every programming block. They're sourced locally in Denver and briefed on your products before the week begins.

Yes. Colorado Startup Week brand ambassadors represent your brand on-message to founders, investors and innovation leaders at activations, sessions and evening events; Colorado Startup Week promotional models pull foot traffic, run demos and giveaways, and turn passers-by into captured leads. Both are trained on your product and goals.

Yes. All Colorado Startup Week staffing is fielded from the Denver market, so you avoid the cost of traveling a crew and your team already knows the LoDo and RiNo venues where the week's sponsor activations are concentrated.

Yes. Our lead-retrieval specialists are trained on Cvent, Compusystems, Validar, Klik and Bartizan, and our product demonstrators are briefed on your SaaS platform, developer tool or B2B technology to deliver accurate, repeatable demos and field first-line questions from founders and operators.

Yes. Colorado Startup Week draws founders and investors from across Colorado and beyond, and we can provide Spanish and other bilingual talent to engage Denver's diverse entrepreneurial community.

Colorado Startup Week staffing typically runs $50–$85/hr depending on role, language and activation length. Send your activation details, dates and the roles you need and, during business hours, most quotes come back within a couple of hours — often minutes once the details are complete.

Smart Quote

Get a quote for Colorado Startup Week

We have Colorado Startup Week 2026 on file — venue, dates and roles are pre-filled, so you just pick your team and send. Your account executive replies fast with pricing and hand-picked talent.

Get a quote for Colorado Startup Week →
Or call (888) 702-7986 · talent $50–$85/hr
Keep exploring

Related shows we staff

Colorado Startup Week staffing puts trained booth models, brand ambassadors and lead-capture specialists on your sponsor activation or exhibitor presence at Colorado Startup Week, the largest free entrepreneurship event in North America, held September 14–18, 2026 across multiple downtown Denver venues in the LoDo and RiNo neighborhoods.

Get a fast quote → Call (888) 702-7986 Email us