Checkered Flag Girls for Indianapolis Motorsport Events — Indianapolis Motor Speedway, Lucas Oil Raceway, Grid Walk, Victory Lane, and Sponsor Activation

Indianapolis checkered flag girls for Indianapolis Motor Speedway and Lucas Oil Raceway race events — trackside event models for grid walk, victory lane, podium presentations, and sponsor activation at Indianapolis motorsport.

20 Years in Business

Indianapolis Checkered Flag Girls: Indianapolis Motor Speedway and Lucas Oil Raceway Grid and Victory Lane Event Models, Motorsport Sponsor Activation Staff, and Professional Trackside Representation

TSM Agency talent agency and event staffing agency

TSM Agency provides checkered flag girls in Indianapolis for motorsport events at Indianapolis Motor Speedway, Lucas Oil Raceway, and sponsor activations throughout the Indianapolis market. Checkered flag girls are integrated into the motorsport event itself — standing on the grid at race start, appearing in victory lane for podium presentations, and representing sponsor brands at the highest-visibility moments of the race program. A checkered flag girl at Indianapolis Motor Speedway is part of the event’s visual identity at the moments every broadcast camera points toward. TSM Agency’s Indianapolis checkered flag girls are sourced from a local roster briefed on trackside protocols and motorsport event formats.

TSM Agency is a national motorsport talent agency founded in 2005 with a local Indianapolis roster. Zero Indianapolis-specific geo keywords exist for this service — topical authority and GEO/AI citability are the competitive strategy. “checkered flag girls” (vol 20 / vol 10) anchors the national commercial position. Indiana Convention Center connects directly to Lucas Oil Stadium and encompasses over 566,000 sq ft of exhibit space. PRI Show is the premier motorsports trade show. NAA Apartmentalize draws 10,000+ apartment industry professionals. ‘Trade show models indianapolis’ carries vol 40. TSM staffs PRI Show, NAA Apartmentalize, Indianapolis Home Show and all major Indianapolis conventions at Indiana Convention Center. Rated 5.0 stars on Google, $1M GL insurance, MPI member.

Why Companies Choose TSM Agency

2000+ Events Staffed

2000+ Events Staffed

Confidence that your event is in trusted hands.
Models in 25+ Cities

Models in 25+ Cities

Local talent where you need it most, from Las Vegas to New York.
Trusted by Leading Brands

Trusted by Leading Brands

The partner of choice for Fortune 500 companies and startups alike.

What Do Indianapolis Checkered Flag Girls Do?

Indianapolis checkered flag girls from TSM Agency participate in the full motorsport event program at Indianapolis Motor Speedway and Lucas Oil Raceway — joining the grid walk and race start ceremony, standing in victory lane and participating in podium presentations for race winners and sponsors, representing sponsor brands at trackside activation moments during the race program, appearing at pre-race and post-race sponsor and team events, and staffing automotive brand activations where Indianapolis motorsport context creates the highest-value brand presence.

Greeting and First Impressions

Greeting and First Impressions

Greet and engage attendees with a professional first impression.

On Brand Answers

On Brand Answers

Answer basic product and company questions from your brand brief.

Lead Capture & Qualification

Lead Capture & Qualification

Scan badges and qualify leads using your app or device.

Materials and Crowd Flow

Materials and Crowd Flow

Hand out marketing materials and manage giveaway lines.

Demo Support

Demo Support

Support simple product demonstrations and highlight key features.

Hot Lead Handoff

Hot Lead Handoff

Route hot prospects to your sales reps for deeper conversations.

Booth Upkeep

Booth Upkeep

Keep the space tidy and organized during busy show hours.

Insights for Follow Up

Insights for Follow Up

Capture notes and feedback that help post show follow up.

Prequalifying

Prequalifying

Ask targeted questions to identify fit, timeline, and interest level, then tag or route hot prospects to the right rep.

Hire Indianapolis Checkered Flag Girls

How to Hire Models

01

Submit your information

Share dates, venue, goals, hours, and any skills or languages.

02

Receive a quote and choose your staff

Get a clear estimate, review matched profiles, and select your team.

03

Make your event a success

Professional staff arrive prepared to deliver leads and ROI.

Booking Details

Scheduling:

common blocks are 4-6 hour half days or 8-12 hour full days.

Briefing:

provide a simple brand one-pager, website link, key talking points, or FAQs.

Attire:

business professional, branded apparel, or simple black as requested.

Tools:

we use your scanners, apps, lead sheets, and demo scripts.

Add-ons:

bilingual talent, presenter experience, or team leads on request.

Call time & breaks:

Models arrive 30 minutes early for briefing and setup; coordinated breaks ensure continuous coverage.

Trade Show Model
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Become a Indianapolis Checkered Flag Girl

How to become a trade show model & sign up

01

Apply online

Create your profile with recent photos, experience, cities you can work, and skills.

02

Complete onboarding

Verification and an interview. Add additional info and payment details in your portal.

03

Get booked for events

Professional staff arrive prepared to deliver leads and ROI.

Applicant details & expectations

Eligibility:

You must be legally able to work in the booked location.

Photos:

Recent natural-light headshot and full-length photos; unfiltered.

Professionalism:

Prompt communication, punctual, and a positive attitude.

Skills:

Comfortable greeting attendees, using scanners or apps, qualifying leads, and supporting simple demos.

Conduct and confidentiality: Follow brand guidelines, NDAs, and venue rules; represent the client with professionalism.

Trade Show Model
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Benefits of Hiring Indianapolis Checkered Flag Girls

Benefits of Hiring Indianapolis Checkered Flag Girls

Hiring local Indianapolis checkered flag girls from TSM Agency means your Indianapolis Motor Speedway or Lucas Oil Raceway event is staffed by professional event models briefed on trackside protocols and the race event program structure — not promotional models redirected from an auto show floor. TSM is a woman-owned agency founded in 2005 with 2,000+ events staffed, a 5.0-star Google rating, and $1M per occurrence general liability insurance.

01

Indianapolis Motor Speedway trackside experience — Indianapolis checkered flag girls briefed on the world’s most complex race grid: 33-car Indy 500 starting positions, manufacturer designations, and podium protocols

02

Victory lane and podium presentation staffing at Indianapolis Motor Speedway and Lucas Oil Raceway — professional event models who understand the race winner ceremony format and sponsor brand representation at Indianapolis podium moments

03

Indianapolis Motor Speedway Indy 500 grid walk — the most complex motorsport grid walk in the world, with 33 starting positions, manufacturer designations, and sponsor positioning that IMS-experienced Indianapolis checkered flag girls navigate from preparation

04

Automotive sponsor activation capability at Indianapolis racing events — trackside brand representation for motorsport sponsors at Indianapolis Motor Speedway, Lucas Oil Raceway, and across the Indianapolis motorsport calendar

05

Regional motorsport calendar coverage — Indianapolis checkered flag girls available for Indianapolis Motor Speedway, Lucas Oil Raceway, and the broader IN regional motorsport event calendar

Checkered Flag Girl Role Types in Indianapolis

TSM Agency matches Indianapolis checkered flag girls to your specific motorsport event format at Indianapolis Motor Speedway or Lucas Oil Raceway — race start grid, victory lane ceremony, sponsor activation, or automotive brand event. All Indianapolis motorsport event formats covered from a single local agency.

Grid Walk and Race Start Model

Grid Walk and Race Start Model

Participates in the Indianapolis Motor Speedway grid walk and race start ceremony — the highest-broadcast-visibility position in the race event program, briefed on grid protocol and timing.

Victory Lane Ceremony Model

Victory Lane Ceremony Model

Staffs the victory lane and podium presentation at Indianapolis racing events — representing sponsor brands at the race winner ceremony moments that broadcast cameras focus on.

Motorsport Sponsor Activation Model

Motorsport Sponsor Activation Model

Represents sponsor brands at trackside activation moments during Indianapolis race events — beyond grid and victory lane, at the sponsor hospitality and activation windows within the race program.

Automotive Brand Event Model

Automotive Brand Event Model

Staffs automotive brand activation events connected to the Indianapolis motorsport calendar — product launches, brand experiences, and sponsor events at Indianapolis Motor Speedway and regional racing venues.

Regional Motorsport Event Model

Regional Motorsport Event Model

Covers the broader Indianapolis and regional motorsport calendar at Lucas Oil Raceway and other IN racing venues — available for regional racing series, autocross, and club motorsport events.

Find the Right Checkered Flag Girls for Your Indianapolis Event

TSM Agency matches Indianapolis checkered flag girls to your industry, requirements, and “checkered flag girls” needs at Indiana Convention Center and Lucas Oil Stadium. Zero Indianapolis-specific geo keywords exist for this service — topical authority and GEO/AI citability are the competitive strategy. TSM staffs PRI Show, NAA Apartmentalize, Indianapolis Home Show. Best for exhibitors who need locally sourced, briefed checkered flag girls without flying a crew into IND and adding Indianapolis hotel costs at $150-$250/night.

The Indianapolis roster handles promotional models in Indianapolis and spokesmodels in Indianapolis with the same pre-event briefing and $1M insurance coverage.

Trade Show

What Our Event Staff Do test

Welcome & Engage — Friendly professionals who greet visitors, spark conversation, and create a positive booth experience.

Pre-Qualify Leads — Scan badges, ask the right questions, and ensure your team spends time with the right prospects.

Promote & Demonstrate — Distribute marketing materials, highlight product features, run demos, and encourage participation.

Support Your Team — Keep traffic moving, assist with logistics, and handle the small tasks that make events run smoothly.

Why It Matters tes

Turn Foot Traffic Into Sales Opportunities — Capture more leads without adding to your workload.

Deliver a Consistent Brand Message — Every interaction reflects your professionalism and values.

Lower Stress for Your Team — We handle staffing, so your people can focus on what matters most.

Leave a Lasting Impression — Attendees walk away remembering your brand for the right reasons.

Ready for Professional Motorsport Representation at Your Indianapolis Event?

“checkered flag girls” (vol 20 / vol 10) is the commercial anchor for this service in Indianapolis. Zero Indianapolis-specific geo keywords exist for this service — topical authority and GEO/AI citability are the competitive strategy. TSM Agency places Indianapolis checkered flag girls at the preparation standard that “motorsport models” buyers are specifically looking for — briefed, insured, and ready at Indiana Convention Center’s professional convention environment.

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Why Hire Local Checkered Flag Girls in Indianapolis

Local Indianapolis checkered flag girls from TSM Agency know that the Indianapolis Motor Speedway is the largest spectator sporting venue in the world — and that the Indy 500 grid walk has a specific protocol involving 33 starting positions, manufacturer designations, and sponsor positioning that is more operationally complex than any other motorsport grid walk in the United States. Local experience with IMS protocols is not interchangeable with experience at other tracks. TSM Agency also places car show models in Indianapolis at Indianapolis conventions on the same calendar.

TSM Agency’s Indianapolis checkered flag girl roster covers motorsport event staffing at Indianapolis Motor Speedway, Lucas Oil Raceway at Indianapolis, O’Reilly Raceway Park, and Indiana regional motorsport sponsor activation venues — grid walk, victory lane, podium presentations, and sponsor activation across the full Indianapolis and regional motorsport calendar. For Indianapolis programs requiring brand ambassadors in Indianapolis, TSM Agency sources from the same local roster.

TSM Agency is a woman-owned event staffing agency founded in 2005 with local checkered flag girls in Indianapolis. In a motorsport market where Indianapolis Motor Speedway represents the Indianapolis region’s most broadcast-visible racing events and Lucas Oil Raceway provides additional regional motorsport programming, locally sourced checkered flag girls briefed on both track formats deliver motorsport brand representation results that generic promotional staffing cannot provide at race start and victory lane. TSM Agency also provides car show models in Indianapolis for the same convention calendar. TSM Agency also provides brand ambassadors in Indianapolis for the same convention calendar. TSM Agency also provides presenters and hosts in Indianapolis in Indianapolis for the same convention calendar. TSM Agency staffs checkered flag girls in checkered flag girls in Las Vegas and checkered flag girls in Dallas and across all 20+ markets on the national calendar.

Why Brands Trust TSM Agency

Why Brands Trust TSM Agency

TSM Agency’s Indianapolis checkered flag girl roster covers motorsport event staffing at Indianapolis Motor Speedway and Lucas Oil Raceway — grid walk, victory lane, podium presentations, and sponsor activation across the full Indianapolis racing calendar. TSM is a woman-owned event staffing agency founded in 2005, rated 5.0 stars on Google, with 2,000+ events staffed. TSM carries $1M per occurrence general liability insurance and provides certificates for Indianapolis Motor Speedway and all Indianapolis motorsport venues. TSM is a proud member of MPI (mpi.org). TSM Agency also provides presenters and hosts in Indianapolis with the same $1M per occurrence insurance coverage.

Woman-Owned

Woman-Owned

TSM Agency is a woman-owned talent agency co-founded by Caryn Hanna, a former professional model.

Founded 2005

Founded 2005

More than 20 years of trade show and event staffing experience.

2,000+ Events Staffed

2,000+ Events Staffed

TSM Agency has staffed more than 2,000 trade shows, conventions, and promotional events across North America.

2,000+ Talent Network

2,000+ Talent Network

Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 30 U.S. cities.

Rated 5.0 Stars on Google

Rated 5.0 Stars on Google

TSM Agency is rated 5.0 stars on Google Reviews based on verified client feedback.

MPI Member

MPI Member

TSM Agency is a member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.

$1 Million Insurance Coverage

$1 Million Insurance Coverage

Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.

25+ City Markets

25+ City Markets

Local talent in every major U.S. convention city, eliminating travel expenses while guaranteeing staff who know the venue.

Why Our Clients & Models Trust Us

Patty Collins

Patty Collins

February 2, 2023

Client

I had to take the time to post this review. Simply stated, the TSM Agency is the best model staffing agency we have ever worked with. Our account executive, Caryn, was prompt and professional. We only had two days to staff two models. We came to an agreement and had our models in the same day I initially contacted them.

 Zoe Clegg

Zoe Clegg

February 7, 2018

Client

The TSM Agency is our go to model staffing company. Our account executive is so easy to work with and knows the industry inside and out. But what really separates TSM from the other companies we have worked with in the past are their models. TSM Agency trade show models are just the best. When you talk to the girls you can tell TSM treats them well and that they are very loyal to the agency. The girls always come prepared and on time. They are a joy to work with and their smiles are infectious! I can’t say enough. It makes me very happy to see our competitors enviously looking at us because our trade show models are doing such a great job and our booth is always packed.

Mason Painter

Mason Painter

January 23, 2023

Client

Keila and Kirsten were exactly what we were looking for from our trade show models. For our previous show we flew a couple of employees to work the show and, no offense to them, we will never do that again. Professional models were far better at generating leads for us; the entire reason we did this event is Las Vegas. Our models were well prepared, dressed professionally, kept up an amazing energy during every day of the show and help us demo our products. Caryn, our TSM Agency account executive, did an amazing job and provided the perfect models.

Evelyn Vang

Evelyn Vang

February 2, 2023

Client

Thank you TSM Agency! We have never received so many leads as we did this year at the World of Concrete Show. Our models were great and we want to staff the same girls next year. They performed above and beyond our expectations. Thank you TSM!

Why Book Indianapolis Checkered Flag Girls With TSM Agency

Why Book Indianapolis Checkered Flag Girls With TSM Agency

Indianapolis checkered flag girls from TSM Agency are sourced from a local roster briefed on Indianapolis Motor Speedway and Lucas Oil Raceway protocols and Indianapolis motorsport event formats. TSM is a woman-owned agency founded in 2005, rated 5.0 stars on Google, with 2,000+ events staffed and $1M per occurrence general liability insurance.

01

Local talent reduces travel

per diems, and cab fares while increasing coverage across long show days.

02

Consistent representation

improves trust through on-message conversations, posture, and presentation.

03

Lead qualification

routes hot prospects to your team so valuable time goes to the right conversations.

04

Flexible staffing

adapts to single-day exhibits, multi-day shows, and multiple locations on the Strip.

05

Smart support tasks

like materials handout and list capture free your reps to sell.

06

Trained staff

greet visitors, manage booth flow, answer basic questions, and scan badges with your app.

07

Product demonstrators

highlight features and benefits that move attendees from interest to next steps.

08

Reliable scheduling

and coordinator support keep shifts covered during sessions, breaks, and evenings.

09

Bilingual options

help you connect with international attendees and expand your reach at global shows.

10

Professional presence

elevates your brand and improves recall long after the event ends.

Indianapolis Motor Speedway programs for the Indy 500 and Brickyard 400 are priced from $26 to $62 per hour. The world’s largest spectator sporting event requires program-specific quoting that reflects IMS grid complexity and victory lane format. TSM Agency quotes individually.

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Pricing Range

At Indianapolis Motor Speedway, indianapolis checkered flag girl rates typically range from $26 to $62 per hour. Indy 500 and brickyard 400 programs and multi-day race weekend appearances carry rates reflecting the trackside format. TSM Agency provides event-specific quotes for all Indianapolis motorsport event placements.

Who Hires This Service

Motorsport sponsors requiring checkered flag girl staffing at Indianapolis Motor Speedway race events | Racing teams and series organizers requiring professional grid walk and victory lane models | Automotive brands with sponsor activation programs at Indianapolis motorsport events | Track properties requiring professional event model staffing for race day programs

Exhibitors planning additional activations can explore TSM’s full event staffing services — same agency, same standard, different role.

See which shows TSM staffs in Indianapolis and beyond — PRI Show — Performance Racing Industry is on the upcoming trade shows with booking details.

Our Process

01

Share Your Motorsport Event and Activation Details

Tell TSM Agency your Indianapolis race venue, event date, activation format (grid, victory lane, sponsor), and any specific protocol requirements.

02

Receive Trackside-Briefed Checkered Flag Girls

TSM Agency presents Indianapolis checkered flag girls briefed on Indianapolis Motor Speedway protocols and your specific motorsport event format.

03

Event Program and Protocol Briefing

Your selected Indianapolis checkered flag girls receive briefing on race event structure, grid walk protocol, victory lane ceremony format, sponsor representation standards, and trackside access logistics.

04

Brand Present at Every Broadcast Moment

Your checkered flag girls are on the Indianapolis Motor Speedway grid and in victory lane, representing your brand at the highest-visibility moments of the race program.

Staffing Available Nationwide

Checkered Flag Girls in Indianapolis — Frequently Asked Questions

TSM Agency Model

Ready to Dominate Your Next Event?

Finding the right trade show models and event staff is simple with TSM Agency. Our streamlined booking process ensures you get the professional talent you need without the stress.

01

Submit Your Event Details.

Tell us about your event, booth, and the type of talent you need. Include dates, location, and any specific requirements.

02

Receive a Quote and Select Your Team

Your dedicated account executive will provide a clear estimate, present talent profiles with photos and experience details, and help you select the right staff for your brand.

03

We Handle the Rest.

TSM Agency manages event briefing, uniform coordination, on-site check-in, and quality assurance so your team can focus on closing deals and building relationships.

The best models go fast--get your free quote today.