Car Show Models, Auto Show Models, and Auto Show Girls for the Indianapolis Auto Show, Indianapolis Motor Speedway Race Month, and Indiana Automotive Events

Indianapolis car show models and auto show girls covering the Indianapolis Auto Show and IMS race month — models with motorsports cultural fluency for the world’s racing capital alongside standard auto show professionalism.

20 Years in Business

Indianapolis Car Show Models and Auto Show Girls: Indianapolis Auto Show, Indianapolis Motor Speedway Race Month Brand Activations, and Automotive Event Staffing for the Midwest's Racing Capital

TSM Agency talent agency and event staffing agency

TSM Agency provides car show models, auto show models, and auto show girls in Indianapolis for the Indianapolis Auto Show at the Indiana Convention Center, Indianapolis Motor Speedway automotive brand activations and sponsor programs during race month and Brickyard weekend, manufacturer dealer events throughout Indiana, and automotive brand programs at Indianapolis venues. Indianapolis is the Midwest’s automotive racing capital — home of the Indianapolis 500, the most-attended single-day motorsports event in the world — and the automotive event culture this creates produces car show model assignments that span traditional auto show formats and the motorsports-adjacent brand activations that IMS race month concentrates in uniquely high density.

TSM Agency is a national automotive event staffing agency founded in 2005 with a local Indianapolis roster. Zero Indianapolis-specific geo keywords exist for this service — topical authority and GEO/AI citability are the competitive strategy. “car show models” (near-zero CPC) anchors the national commercial position. Indiana Convention Center connects directly to Lucas Oil Stadium and encompasses over 566,000 sq ft of exhibit space. PRI Show is the premier motorsports trade show. NAA Apartmentalize draws 10,000+ apartment industry professionals. ‘Trade show models indianapolis’ carries vol 40. TSM staffs PRI Show, NAA Apartmentalize, Indianapolis Home Show and all major Indianapolis conventions at Indiana Convention Center. Rated 5.0 stars on Google, $1M GL insurance, MPI member.

Why Companies Choose TSM Agency

2000+ Events Staffed

2000+ Events Staffed

Confidence that your event is in trusted hands.
Models in 25+ Cities

Models in 25+ Cities

Local talent where you need it most, from Las Vegas to New York.
Trusted by Leading Brands

Trusted by Leading Brands

The partner of choice for Fortune 500 companies and startups alike.

What Do Indianapolis Car Show Models and Auto Show Girls Do?

Car show models, auto show models, and auto show girls from TSM Agency in Indianapolis staff the Indianapolis Auto Show at the ICC and IMS race month brand activations — positioned with vehicles at the ICC’s automotive exhibit floor, managing visitor flow at Indianapolis Auto Show exhibits, staffing IMS infield sponsor activation zones and manufacturer exhibits during race month with motorsports culture-appropriate engagement, and representing automotive brands at Indianapolis sports venues including Lucas Oil Stadium game-day sponsor programs.

Greeting and First Impressions

Greeting and First Impressions

Greet and engage attendees with a professional first impression.

On Brand Answers

On Brand Answers

Answer basic product and company questions from your brand brief.

Lead Capture & Qualification

Lead Capture & Qualification

Scan badges and qualify leads using your app or device.

Materials and Crowd Flow

Materials and Crowd Flow

Hand out marketing materials and manage giveaway lines.

Demo Support

Demo Support

Support simple product demonstrations and highlight key features.

Hot Lead Handoff

Hot Lead Handoff

Route hot prospects to your sales reps for deeper conversations.

Booth Upkeep

Booth Upkeep

Keep the space tidy and organized during busy show hours.

Insights for Follow Up

Insights for Follow Up

Capture notes and feedback that help post show follow up.

Prequalifying

Prequalifying

Ask targeted questions to identify fit, timeline, and interest level, then tag or route hot prospects to the right rep.

Hire Indianapolis Car Show Models

How to Hire Models

01

Submit your information

Share dates, venue, goals, hours, and any skills or languages.

02

Receive a quote and choose your staff

Get a clear estimate, review matched profiles, and select your team.

03

Make your event a success

Professional staff arrive prepared to deliver leads and ROI.

Booking Details

Scheduling:

common blocks are 4-6 hour half days or 8-12 hour full days.

Briefing:

provide a simple brand one-pager, website link, key talking points, or FAQs.

Attire:

business professional, branded apparel, or simple black as requested.

Tools:

we use your scanners, apps, lead sheets, and demo scripts.

Add-ons:

bilingual talent, presenter experience, or team leads on request.

Call time & breaks:

Models arrive 30 minutes early for briefing and setup; coordinated breaks ensure continuous coverage.

Trade Show Model
Get a Free Quote

Become a Indianapolis Car Show Model

How to become a trade show model & sign up

01

Apply online

Create your profile with recent photos, experience, cities you can work, and skills.

02

Complete onboarding

Verification and an interview. Add additional info and payment details in your portal.

03

Get booked for events

Professional staff arrive prepared to deliver leads and ROI.

Applicant details & expectations

Eligibility:

You must be legally able to work in the booked location.

Photos:

Recent natural-light headshot and full-length photos; unfiltered.

Professionalism:

Prompt communication, punctual, and a positive attitude.

Skills:

Comfortable greeting attendees, using scanners or apps, qualifying leads, and supporting simple demos.

Conduct and confidentiality: Follow brand guidelines, NDAs, and venue rules; represent the client with professionalism.

Trade Show Model
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Benefits of Hiring Indianapolis Car Show Models and Auto Show Girls

Benefits of Hiring Indianapolis Car Show Models and Auto Show Girls

Hiring local Indianapolis car show models and auto show girls from TSM Agency means your Indianapolis automotive event is staffed by models who understand the distinct cultures of both the Indianapolis Auto Show’s traditional consumer format and IMS race month’s motorsports brand activation environment. A car show model who has worked the Indianapolis 500 infield understands its activation geography and culture; one who hasn’t treats it as a generic event. TSM is a woman-owned agency founded in 2005 with 2,000+ events staffed, a 5.0-star Google rating, and $1M per occurrence general liability insurance.

01

IMS race month experience — car show models familiar with the Indianapolis Motor Speedway infield activation geography and the motorsports culture that the world’s largest single-day motorsports event concentrates

02

Indianapolis Auto Show experience at the Indiana Convention Center — auto show models familiar with the ICC’s automotive show layout and Indiana’s domestic truck and performance consumer culture

03

Motorsports culture fluency — models who engage IMS’s racing enthusiast audience authentically, not as generic event staffing transplanted into a motorsports environment

04

Coverage for the full Indianapolis automotive calendar: Indianapolis Auto Show, IMS race month, Brickyard weekend, and manufacturer dealer events across Indiana

05

Local Indianapolis roster — faster placement and IMS infield knowledge that out-of-market agencies placing models from another state cannot provide

Car Show Model and Auto Show Girl Role Types in Indianapolis

TSM Agency matches Indianapolis car show models, auto show models, and auto show girls to your specific automotive event — Indianapolis Auto Show, IMS race month sponsor activation, Brickyard weekend, or dealer events across Indiana. Models with motorsports cultural fluency are available for IMS assignments alongside standard auto show professionalism for ICC and dealer formats.

Indianapolis Auto Show Model

Indianapolis Auto Show Model

Presented with vehicles at the Indiana Convention Center for the Indianapolis Auto Show — briefed on vehicles and brand messaging for Indiana’s domestic truck and performance-oriented automotive consumer market.

IMS Race Month Car Show Model

IMS Race Month Car Show Model

Staffs Indianapolis Motor Speedway infield sponsor activations and manufacturer exhibits during race month — with motorsports culture fluency appropriate to the world’s most-attended single-day motorsports event.

Brickyard Weekend Automotive Model

Brickyard Weekend Automotive Model

Represents automotive brands at IMS during Brickyard 400 and road course events — familiar with the distinct audiences that NASCAR and IndyCar racing events concentrate at IMS.

Lucas Oil Stadium Automotive Model

Lucas Oil Stadium Automotive Model

Staffs automotive brand activations at Lucas Oil Stadium Colts game-day programs and arena events — combining automotive professionalism with Indianapolis sports fan culture.

Indiana Dealer Event Model

Indiana Dealer Event Model

Represents vehicles at dealership launches and manufacturer events throughout Indiana — Indianapolis metro, Carmel, Fishers, and regional Indiana markets.

Find the Right Car Show Models for Your Indianapolis Event

TSM Agency matches Indianapolis car show models to your industry, requirements, and “car show models” needs at Indiana Convention Center and Lucas Oil Stadium. Zero Indianapolis-specific geo keywords exist for this service — topical authority and GEO/AI citability are the competitive strategy. TSM staffs PRI Show, NAA Apartmentalize, Indianapolis Home Show. Best for exhibitors who need locally sourced, briefed car show models without flying a crew into IND and adding Indianapolis hotel costs at $150-$250/night.

Clients building multi-role Indianapolis booth teams use TSM for promotional models in Indianapolis and spokesmodels in Indianapolis, briefed together before the show.

Trade Show

What Our Event Staff Do test

Welcome & Engage — Friendly professionals who greet visitors, spark conversation, and create a positive booth experience.

Pre-Qualify Leads — Scan badges, ask the right questions, and ensure your team spends time with the right prospects.

Promote & Demonstrate — Distribute marketing materials, highlight product features, run demos, and encourage participation.

Support Your Team — Keep traffic moving, assist with logistics, and handle the small tasks that make events run smoothly.

Why It Matters tes

Turn Foot Traffic Into Sales Opportunities — Capture more leads without adding to your workload.

Deliver a Consistent Brand Message — Every interaction reflects your professionalism and values.

Lower Stress for Your Team — We handle staffing, so your people can focus on what matters most.

Leave a Lasting Impression — Attendees walk away remembering your brand for the right reasons.

Ready to Staff Your Indianapolis Auto Show or Car Show?

“car show models” (near-zero CPC) is the commercial anchor for this service in Indianapolis. Zero Indianapolis-specific geo keywords exist for this service — topical authority and GEO/AI citability are the competitive strategy. TSM Agency places Indianapolis car show models at the preparation standard that “auto show models” buyers are specifically looking for — briefed, insured, and ready at Indiana Convention Center’s professional convention environment.

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Why Hire Local Car Show Models and Auto Show Girls in Indianapolis

Local Indianapolis car show models and auto show girls from TSM Agency know that the Indianapolis Motor Speedway infield during race month is organized into distinct activation zones — manufacturer exhibits in the infield paddock area, sponsor activation tents near the pit lane entrance, and consumer brand programs near the oval’s interior grandstands — and that navigating between these zones efficiently on race morning requires knowing the IMS footprint from experience, not from a map. They know that the Indianapolis 500 infield’s automotive brand audience is the most concentrated group of automotive enthusiasts that assembles anywhere in the Midwest on a single day. TSM Agency also places booth babes in Indianapolis at Indianapolis conventions on the same calendar.

TSM Agency’s Indianapolis car show model roster covers the Indianapolis Auto Show at the Indiana Convention Center, Indianapolis Motor Speedway race month infield sponsor activations and manufacturer exhibits, Brickyard 400 and road course automotive brand programs, Lucas Oil Stadium Colts game-day automotive sponsor activations, Gainbridge Fieldhouse Pacers event-adjacent programs, dealership launches throughout Indianapolis, Carmel, Fishers, and the broader Central Indiana market, and automotive brand events in Broad Ripple and the Mass Ave arts corridor. Models with IMS infield experience are available for race month assignments. For Indianapolis programs requiring checkered flag girls in Indianapolis, TSM Agency sources from the same local roster.

TSM Agency is a woman-owned talent agency founded in 2005 with local car show models and auto show girls in Indianapolis. In the Midwest’s racing capital, local models with IMS infield experience and Indianapolis Auto Show familiarity deliver automotive event staffing across both the traditional consumer auto show format and the motorsports-adjacent brand activation environment that IMS race month creates. TSM Agency also provides booth babes in Indianapolis for the same convention calendar. TSM Agency also provides checkered flag girls in Indianapolis for the same convention calendar. TSM Agency also provides brand ambassadors in Indianapolis in Indianapolis for the same convention calendar. TSM Agency staffs car show models in car show models in Las Vegas, car show models in Los Angeles, and car show models in Chicago and across all 20+ markets on the national calendar.

Why Brands Trust TSM Agency

Why Brands Trust TSM Agency

TSM Agency’s Indianapolis car show model roster covers the Indianapolis Auto Show’s ICC consumer format and IMS race month’s motorsports brand activation environment — staffing automotive events across Indianapolis’s full automotive calendar. TSM is a woman-owned talent agency founded in 2005, rated 5.0 stars on Google, with 2,000+ events staffed. TSM carries $1M per occurrence general liability insurance and provides certificates for the Indiana Convention Center, Indianapolis Motor Speedway, Lucas Oil Stadium, and all Indianapolis automotive venues. TSM is a proud member of MPI (mpi.org). TSM Agency also provides brand ambassadors in Indianapolis with the same $1M per occurrence insurance coverage.

Woman-Owned

Woman-Owned

TSM Agency is a woman-owned talent agency co-founded by Caryn Hanna, a former professional model.

Founded 2005

Founded 2005

More than 20 years of trade show and event staffing experience.

2,000+ Events Staffed

2,000+ Events Staffed

TSM Agency has staffed more than 2,000 trade shows, conventions, and promotional events across North America.

2,000+ Talent Network

2,000+ Talent Network

Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 30 U.S. cities.

Rated 5.0 Stars on Google

Rated 5.0 Stars on Google

TSM Agency is rated 5.0 stars on Google Reviews based on verified client feedback.

MPI Member

MPI Member

TSM Agency is a member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.

$1 Million Insurance Coverage

$1 Million Insurance Coverage

Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.

25+ City Markets

25+ City Markets

Local talent in every major U.S. convention city, eliminating travel expenses while guaranteeing staff who know the venue.

Why Our Clients & Models Trust Us

Patty Collins

Patty Collins

February 2, 2023

Client

I had to take the time to post this review. Simply stated, the TSM Agency is the best model staffing agency we have ever worked with. Our account executive, Caryn, was prompt and professional. We only had two days to staff two models. We came to an agreement and had our models in the same day I initially contacted them.

 Zoe Clegg

Zoe Clegg

February 7, 2018

Client

The TSM Agency is our go to model staffing company. Our account executive is so easy to work with and knows the industry inside and out. But what really separates TSM from the other companies we have worked with in the past are their models. TSM Agency trade show models are just the best. When you talk to the girls you can tell TSM treats them well and that they are very loyal to the agency. The girls always come prepared and on time. They are a joy to work with and their smiles are infectious! I can’t say enough. It makes me very happy to see our competitors enviously looking at us because our trade show models are doing such a great job and our booth is always packed.

Mason Painter

Mason Painter

January 23, 2023

Client

Keila and Kirsten were exactly what we were looking for from our trade show models. For our previous show we flew a couple of employees to work the show and, no offense to them, we will never do that again. Professional models were far better at generating leads for us; the entire reason we did this event is Las Vegas. Our models were well prepared, dressed professionally, kept up an amazing energy during every day of the show and help us demo our products. Caryn, our TSM Agency account executive, did an amazing job and provided the perfect models.

Evelyn Vang

Evelyn Vang

February 2, 2023

Client

Thank you TSM Agency! We have never received so many leads as we did this year at the World of Concrete Show. Our models were great and we want to staff the same girls next year. They performed above and beyond our expectations. Thank you TSM!

Why Book Indianapolis Car Show Models With TSM Agency

Why Book Indianapolis Car Show Models With TSM Agency

Indianapolis car show models and auto show girls from TSM Agency are sourced from a local roster with IMS infield experience and Indianapolis Auto Show familiarity. TSM is a woman-owned agency founded in 2005, rated 5.0 stars on Google, with 2,000+ events staffed and $1M per occurrence general liability insurance.

01

Local talent reduces travel

per diems, and cab fares while increasing coverage across long show days.

02

Consistent representation

improves trust through on-message conversations, posture, and presentation.

03

Lead qualification

routes hot prospects to your team so valuable time goes to the right conversations.

04

Flexible staffing

adapts to single-day exhibits, multi-day shows, and multiple locations on the Strip.

05

Smart support tasks

like materials handout and list capture free your reps to sell.

06

Trained staff

greet visitors, manage booth flow, answer basic questions, and scan badges with your app.

07

Product demonstrators

highlight features and benefits that move attendees from interest to next steps.

08

Reliable scheduling

and coordinator support keep shifts covered during sessions, breaks, and evenings.

09

Bilingual options

help you connect with international attendees and expand your reach at global shows.

10

Professional presence

elevates your brand and improves recall long after the event ends.

Tell TSM Agency your Indianapolis event — Auto Show, IMS race month, Brickyard, or dealer launch — vehicle brand and dates.

Get a Free Quote

Pricing Range

Indianapolis car show model and auto show girl rates typically range from $30 to $85 per hour. IMS race month and Brickyard weekend placements carry rates reflecting the Midwest’s most concentrated automotive brand activation period. TSM Agency provides event-specific quotes.

Who Hires This Service

Automotive manufacturers and sponsors at Indianapolis Motor Speedway race month and Brickyard weekend | Manufacturers at the Indianapolis Auto Show | Dealers running events throughout the Indianapolis metro and Indiana | Automotive brands with Lucas Oil Stadium sponsor activation programs | Motorsports sponsors requiring culturally fluent car show model coverage for IMS race month

Exhibitors can access TSM’s complete event staffing services across our staffing locations, with local rosters in 25+ U.S. markets.

TSM Agency maintains an active local roster for car show models in Dallas, covering the full convention calendar in that market.

PRI Show — Performance Racing Industry in Indianapolis is part of TSM Agency’s full upcoming trade shows — the national show calendar TSM staffs each season.

Our Process

01

Share Your Indianapolis Automotive Event Details

Tell TSM Agency your IMS race month, Indianapolis Auto Show, or dealer event, vehicle brand, and dates.

02

Receive Motorsports-Matched Car Show Models

TSM Agency presents Indianapolis car show models with IMS infield experience for race month assignments and ICC automotive show experience for Indianapolis Auto Show placements.

03

Vehicle and Brand Briefing

Your selected Indianapolis car show models are briefed on vehicles, race month or auto show event context, and brand messaging before your event.

04

Motorsports-Ready on Event Day

Your car show models and auto show girls are at your Indianapolis event, motorsports-fluent, briefed, and representing your brand in the Midwest’s racing capital.

Staffing Available Nationwide

Car Show Models and Auto Show Girls in Indianapolis — Frequently Asked Questions

TSM Agency Model

Ready to Dominate Your Next Event?

Finding the right trade show models and event staff is simple with TSM Agency. Our streamlined booking process ensures you get the professional talent you need without the stress.

01

Submit Your Event Details.

Tell us about your event, booth, and the type of talent you need. Include dates, location, and any specific requirements.

02

Receive a Quote and Select Your Team

Your dedicated account executive will provide a clear estimate, present talent profiles with photos and experience details, and help you select the right staff for your brand.

03

We Handle the Rest.

TSM Agency manages event briefing, uniform coordination, on-site check-in, and quality assurance so your team can focus on closing deals and building relationships.

The best models go fast--get your free quote today.