Event Staff and Trade Show Models for NRF Retail's Big Show Spring 2026 in New York
Brand ambassadors and booth staff for NRF Spring 2026 at the Javits Center. Staff arrive briefed on your exhibitor products and engagement protocols.
NRF Retail's Big Show Spring 2026 Event Staffing Services in New York
TSM Agency staffs NRF Retail’s Big Show Spring 2026 in New York. NRF Spring is a focused retail technology event for emerging solutions, store innovation, and digital commerce. TSM Agency places booth staff, lead capture specialists, and brand ambassadors for exhibitors.
Retail technology events at the Javits Center in New York spotlight emerging solutions and digital commerce platforms for innovation-focused buyers. TSM Agency’s NYC roster has staffed retail conference environments since the agency’s founding in 2005.
Trade Show Models
Promotional Models
Spokesmodels
Brand Ambassadors
Product Demonstrators
Convention Models
NRF Retail's Big Show Spring 2026: What to Know
NRF Retail’s Big Show Spring 2026
- Dates: March 19, 2026
- City:
New York, NY
- Organizer: nrf.com
- Category: Retail Technology & Innovation
- Website: http://nrf.com
NRF Spring is a focused retail technology event for emerging solutions, store innovation, and digital commerce.
Quick Facts
NRF Spring draws approximately 10,000 retail technology buyers and digital commerce executives.
The venue offers 850,000 square feet of exhibit space across 10 halls. Javits Center hosts retail technology exhibits, startup showcases, and innovation demonstrations.
NRF Spring 2026 features retail AI, autonomous checkout, and supply chain resilience.
Where NRF Retail's Big Show Spring 2026 Takes Place
NRF Spring is at the Javits Center in New York City. Javits accessible via 7 train, bus, and rideshare.
Navigation Tips
Javits accessible via 7 train, bus, and rideshare.
Local Booth Staff in New York City for NRF Spring 2026
NRF Spring runs at the Javits Center with a focused retail technology audience over three days. New York City-based staff provide reliable coverage and are experienced with the Javits Center’s corporate conference environment and security procedures. Local availability eliminates Manhattan hotel costs during spring convention pricing.
Exhibiting Tips for NRF Retail's Big Show Spring 2026
Retail technology buyers. Plan for staff to arrive 30 minutes before doors open on day one (May 2026 (TBD)). Staff manage demo stations and route technical conversations to solutions teams.
Trade Show Staffing in New York for NRF Retail's Big Show Spring 2026
TSM Agency provides trade show staffing in New York for NRF Spring at Javits Center in New York City and surrounding venues. the Jacob K TSM Agency provides trade show staffing for exhibitors requiring booth greeters, product demonstrators, lead capture specialists, and brand ambassadors.
Exhibitors book NRF Spring staffing through tsmagency.com. TSM Agency delivers a proposal within 48 hours and confirms assigned staff 2–3 weeks before the event.
Why Brands Trust TSM Agency
TSM Agency has staffed events including NRF Big Show Spring in New York since 2005, with more than 2,000 events completed and a 5.0-star Google Reviews rating. The woman-owned agency provides a staffing proposal within 48 hours of inquiry. Exhibitors continuing to AACR Annual Meeting in Philadelphia also use TSM’s New York City booth staff across both markets.
Woman-Owned
TSM Agency is a woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
Founded 2005
More than 20 years of trade show and event staffing experience.
2,000+ Events Staffed
TSM Agency has staffed more than 2,000 trade shows, conventions, and promotional events across North America.
2,000+ Talent Network
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 30 U.S. cities.
Rated 5.0 Stars on Google
TSM Agency is rated 5.0 stars on Google Reviews based on verified client feedback.
MPI Member
TSM Agency is a member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
$1 Million Insurance Coverage
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
25+ City Markets
Local talent in every major U.S. convention city, eliminating travel expenses while guaranteeing staff who know the venue.
Role options within CES staffing
Greeter and Crowd Gatherer
Lead Retrieval Specialist
Product Demonstrator
Presenter or Host
Team Lead or Coordinator
Why Our Clients & Models Trust Us
Patty Collins
February 2, 2023
I had to take the time to post this review. Simply stated, the TSM Agency is the best model staffing agency we have ever worked with. Our account executive, Caryn, was prompt and professional. We only had two days to staff two models. We came to an agreement and had our models in the same day I initially contacted them.
Zoe Clegg
February 7, 2018
The TSM Agency is our go to model staffing company. Our account executive is so easy to work with and knows the industry inside and out. But what really separates TSM from the other companies we have worked with in the past are their models. TSM Agency trade show models are just the best. When you talk to the girls you can tell TSM treats them well and that they are very loyal to the agency. The girls always come prepared and on time. They are a joy to work with and their smiles are infectious! I can’t say enough. It makes me very happy to see our competitors enviously looking at us because our trade show models are doing such a great job and our booth is always packed.
Mason Painter
January 23, 2023
Keila and Kirsten were exactly what we were looking for from our trade show models. For our previous show we flew a couple of employees to work the show and, no offense to them, we will never do that again. Professional models were far better at generating leads for us; the entire reason we did this event is Las Vegas. Our models were well prepared, dressed professionally, kept up an amazing energy during every day of the show and help us demo our products. Caryn, our TSM Agency account executive, did an amazing job and provided the perfect models.
Evelyn Vang
February 2, 2023
Thank you TSM Agency! We have never received so many leads as we did this year at the World of Concrete Show. Our models were great and we want to staff the same girls next year. They performed above and beyond our expectations. Thank you TSM!
Benefits of Booking New York City Event Staff for NRF Spring
NRF Spring draws retail technology decision-makers to the Javits Center for a focused innovation showcase — TSM’s New York City-based event staff and lead qualification specialists engage technology-forward buyers, support live platform demonstrations, and route retail executives to your sales team for deeper evaluation conversations. Learn more about TSM’s lead retrieval specialists for NRF Big Show Spring.
Local talent reduces travel
per diems, and cab fares while increasing coverage across long show days.
Consistent representation
improves trust through on-message conversations, posture, and presentation.
Lead qualification
routes hot prospects to your team so valuable time goes to the right conversations.
Flexible staffing
adapts to single-day exhibits, multi-day shows, and multiple locations on the Strip.
Smart support tasks
like materials handout and list capture free your reps to sell.
Trained staff
greet visitors, manage booth flow, answer basic questions, and scan badges with your app.
Product demonstrators
highlight features and benefits that move attendees from interest to next steps.
Reliable scheduling
and coordinator support keep shifts covered during sessions, breaks, and evenings.
Bilingual options
help you connect with international attendees and expand your reach at global shows.
Professional presence
elevates your brand and improves recall long after the event ends.
Retail technology decision-makers at NRF Spring evaluate innovation platforms on a focused three-day schedule — TSM’s New York City professionals engage these buyers, support platform demos, and qualify leads at the Javits Center.
Frequently Asked Questions
NRF Retail’s Big Show Spring 2026 is a premier retail technology and innovation trade show taking place in New York, NY in May 2026. Organized by the National Retail Federation, this event draws thousands of retail professionals, technology vendors, and industry leaders. The show focuses on the latest innovations transforming the retail landscape, from digital commerce solutions to emerging consumer technologies.
The event is scheduled for May 2026 in New York, NY, with specific dates to be determined by the National Retail Federation.
The event takes place in New York, NY. The specific venue will be announced by the National Retail Federation as the event date approaches.
The National Retail Federation organizes this event. You can find more information on their website at nrf.com.
The show attracts retail technology companies, software providers, payment solutions vendors, digital commerce platforms, and innovative startups serving the retail industry. Exhibitors range from established enterprise solution providers to emerging technology companies showcasing cutting-edge retail innovations.
TSM Agency provides professional trade show staffing services for exhibitors at NRF Retail’s Big Show Spring 2026. We supply trained brand ambassadors, sales representatives, and technical specialists who understand retail technology and can effectively engage with attendees. Our team helps maximize your booth’s impact and lead generation potential.
Yes, TSM Agency maintains a network of experienced local talent in New York for NRF Retail’s Big Show Spring 2026. This ensures our staff are familiar with the city and can arrive on time without travel complications or additional expenses.
TSM Agency has been staffing trade shows since 2005 and has successfully staffed over 2000 events nationwide. We are a woman-owned business with a 5.0-star rating on Google and are members of Meeting Professionals International (MPI).
For NRF Retail’s Big Show Spring 2026, we recommend booking your staffing needs at least 8-12 weeks before the event. Early booking ensures access to our best talent and allows adequate time for training and preparation specific to your booth objectives.
TSM Agency maintains comprehensive insurance coverage with $1 million to $2 million in liability protection. This provides peace of mind for our clients and ensures professional coverage during NRF Retail’s Big Show Spring 2026.
Each staff member receives a custom booth brief tailored to your specific company, products, and objectives for NRF Retail’s Big Show Spring 2026. We ensure our talent understands your brand message, target audience, and key talking points before the event begins.
Yes, every client receives a dedicated account executive who manages your staffing needs for NRF Retail’s Big Show Spring 2026. Your account executive serves as your single point of contact throughout the planning and execution process.
The event typically showcases point-of-sale systems, inventory management solutions, customer relationship management platforms, artificial intelligence applications, augmented reality shopping experiences, and mobile commerce technologies. Attendees can expect to see the latest innovations driving retail transformation.
Staffing costs vary based on the number of staff needed, duration of the event, and specific skill requirements. Contact TSM Agency directly for a customized quote for NRF Retail’s Big Show Spring 2026 based on your booth size and objectives.
Yes, TSM Agency can provide bilingual staff members when requested for NRF Retail’s Big Show Spring 2026. Given New York’s diverse business environment, we often have talent who speak multiple languages to help you connect with international attendees.
Attendees typically include retail executives, IT decision-makers, store managers, e-commerce directors, and technology procurement professionals. The audience represents both established retail chains and emerging direct-to-consumer brands seeking innovative solutions.
TSM Agency maintains backup staff and contingency plans for all events, including NRF Retail’s Big Show Spring 2026. Our local New York talent network and experienced management team ensure consistent, reliable service throughout your event participation.
Our staff receive specialized training on retail industry terminology, common technology solutions, and effective lead qualification techniques relevant to NRF Retail’s Big Show Spring 2026. We ensure they can engage meaningfully with attendees about retail technology topics.
Yes, our local New York talent network and experienced operations team can accommodate reasonable last-minute staffing adjustments for NRF Retail’s Big Show Spring 2026. However, advance planning always yields the best results and talent selection.
Visit tsmagency.com/event/nrf-retails-big-show-spring/ or contact TSM Agency directly to discuss your staffing needs. Your dedicated account executive will work with you to develop a customized staffing solution for your booth at NRF Retail’s Big Show Spring 2026.
